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This role builds and evolves Octus' website optimization programs through analytics, experimentation, personalization, and marketing technology. The manager owns website measurement, Google Tag Manager, lead capture operations, A/B testing, and personalization to ensure every customer interaction is measurable, optimized, and aligned with business objectives. Working closely with the Digital Marketing team and aligned to the overall website strategy, this individual uses data to identify opportunities, develop hypotheses, and drive a continuous program of experimentation that improves engagement, conversion, and pipeline contribution.
Octus is a leading global provider of credit intelligence, data, and analytics. Since 2013, tens of thousands of professionals across hedge fund, investment banking, management consulting, and law firm verticals have come to rely on Octus to make better, faster, and more confident decisions in pace with the fast-moving credit markets.
Founded in 2013, Octus, formerly Reorg, is the essential credit intelligence and data provider for the world’s leading buy side firms, investment banks, law firms and advisory firms.
Headquarters
New York, NY
Open jobs
26
Website
octus.com