About This Role
This role involves shaping the in-store environment by translating the brand's vision into captivating 3D displays. The Visual Merchandiser ensures every visual element, from garment placement to floral displays, is cohesive, on-brand, and drives engagement, creating a memorable experience for customers.
Responsibilities
- Develop and execute visual merchandising strategies aligned with brand values and seasonal campaigns
- Lead all capsule collection launches, ensuring cohesive storytelling from windows to in-store displays
- Design impactful window displays that highlight themes and attract customer traffic
- Manage in-store merchandising including floor sets, mannequin styling, product flow, and fixture placement
- Create elegant floral arrangements and props to enhance store ambience
- Maintain VM standards, refresh displays regularly, and manage all props/materials
- Collaborate with Design, Marketing, and Retail teams to support product stories and commercial goals
- Provide training and guidance to store staff on VM execution and standards
- Stay updated with retail, styling, and floral design trends for continuous innovation
- Plan and manage VM budget, sourcing materials efficiently
Requirements
- 3+ years of visual merchandising experience in premium womenswear or luxury retail
- Strong portfolio showcasing window displays, in-store merchandising, and styling
- Excellent eye for composition, colour, and spatial design
- Skilled in floral arrangement and prop styling
- Highly organised, able to manage multiple launches and store setups
- Strong communication skills with the ability to guide and inspire retail teams
- Willing to travel between Singapore and Johor stores
- Passionate about creating immersive, elegant brand experiences
