Visual Designer

About This Role

This role at Amazon Advertising's Brand Innovation Lab team involves creating innovative and visually stunning advertising experiences for leading global brands across Europe. The Visual Designer will combine visual design craft with an understanding of UX/UI principles and web build execution in Webflow, contributing to campaign ideation and design, and delivering customer-centered experiences.

Responsibilities

• Create innovative, visually stunning, and effective advertising experiences that tell stories and drive business performance for the world’s leading brands across Europe
• Contribute to campaign ideation and design, delivering functional, customer-centred experiences that drive business performance across Amazon's advertising platforms
• Work under the guidance of Senior Creatives, with review of your output, progressing toward greater independence as your skills develop
• Design advertising experiences for leading global brands, executing campaign creative tasks within a defined creative strategy, primarily focusing on display and web experiences, with exposure to video and interactive formats growing over time
• Learn to build responsive web experiences in Webflow, progressing from simple components toward full page builds as your skills develop
• Apply and develop your understanding of UX/UI principles in your work, learning how advertising experiences are made intuitive, accessible, and optimised for customer engagement
• Create user-centred, on-brand design solutions that meet measurable business goals and project requirements within defined creative parameters
• Collaborate with your peers and cross-functional partners to deliver assigned tasks on time and to a high standard
• Contribute to pitch decks by creating high-fidelity visual concepts that communicate creative ideas to advertisers and agency partners
• Over time, contribute to shared design component libraries in Figma and Webflow, and to cross-platform rich media specifications
• Participate in design reviews, critiques, and brainstorm sessions as a tactical contributor, giving and receiving constructive feedback
• Actively seek to grow your knowledge of design trends, UX best practices, web technologies, and Amazon's advertising ecosystem, applying what you learn to your creative output

Requirements

• Online portfolio demonstrating strong visual design skills and advertising experience across a range of media and platforms, along with work that reflects your design process
• Bachelor's degree in graphic design, industrial design, digital communications design, visual arts, mass communications, art, or equivalent
• Working knowledge of Webflow
• Proficiency in basic design tools (Adobe Creative Suite and Figma)
• Solid understanding of UX/UI principles
• Clear communication skills and comfort working in a collaborative, cross-functional team environment
• Excellent communication skills in English
• Interest in motion design or animation tools (After Effects, Lottie, or equivalent)
• Awareness of accessibility in digital design
• Cross-functional collaborator who partners effectively with strategists, designers, technologists, and producers from concept through delivery

Nice to have:

• Hands-on experience with Gen AI to prototype, build, and iterate efficiently using emerging technologies
• Curiosity in video, animation, interaction
• Understanding of why inclusive design matters

About the Company

The Brand Innovation Lab is Amazon's Ads Innovation team dedicated to creating one-of-a-kind campaigns and activations for global advertisers. Leveraging the full Amazon canvas, including custom landing pages, Alexa, Fire TV, Twitch, and Prime Video, the team builds campaigns that reach millions of customers across digital channels and in the real world. The team works specifically on Prime Video IP and brands, developing co-branded full-funnel campaigns.