About This Role
A UX Researcher solves complex problems with simple, elegant solutions, planning and conducting both qualitative and quantitative research. This role involves analyzing results and translating data into actionable insights, using industry best practices to understand user behaviors, motivations, and desire paths. You will develop strong, trusting relationships with research and product teams, providing leadership and support during strategy, ideation, and execution of enterprise-scale implementations.
Responsibilities
- Achieve a deep understanding of the problem space, including business goals and market needs/desires
- Determine the appropriate mix of UX Research methods, both qualitative and quantitative, and design experiments for a given scenario
- Document the planned research methods in a UX Research plan, including method names/descriptions, intended quantity of each method, expected timeline for plan execution, and intended target of research methods
- Collaborate with team members to finalize appropriate research methods, timing, and research targets
- Recruit research subjects to participate in UX Research methods
- Prioritize and reprioritize tasks based on varying criteria to achieve optimal speed-to-insight while managing multiple initiatives
- Schedule research methods with research subjects and team collaborators
- Champion new research methodologies to better understand user behaviors and desire paths
- Conduct user experience research activities like stakeholder interviews, collaboration sessions, usability tests, task analysis, surveys, web analytics, heuristic reviews, and field research to understand the context in which target audiences operate
- Maintain execution of the timeline outlined in the UX Research plan
- Inform stakeholders of research progress, clearly setting and re-setting expectations when needed
- Pivot from original research plan when key learnings and insights suggest additional/different research to conduct
- Demonstrate industry best practices for conducting each research method
- Document and organize data resulting from the conducted research
- Collaborate with designers, strategists, developers, and product teams to create a greater shared understanding of the user’s current experience, future vision, needs, and desires
- Analyze qualitative and quantitative data from analytics tools, survey results, and other research methods to develop themes and insights that inform UX decisions
- Collaborate with strategists, designers, developers, and product teams to map research findings to business goals and objectives
- Translate insights and “light-bulb moments” into actionable recommendations
- Measure research data, interpret data, and translate data into findings that relate directly to concrete goals for the project, product, or business area
