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Technical Product Marketing Lead (AI Data Cloud)

Snowflake

RemoteFull timeMid level$190k – $238kPosted today
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About the role

  • This role bridges technical product innovation with commercial GTM execution to accelerate platform adoption and drive global market expansion. You will build cross-functional frameworks across Sales, Developer Experience, Enablement, Field Marketing, and Product to scale builder engagement and power marquee product launches. The primary mandate is to optimize the developer marketing funnel and ensure field-facing GTM initiatives map directly to revenue and adoption outcomes
  • Own end-to-end PMM programs designed to accelerate platform usage, expand AI Data Cloud penetration, and meet core sales growth targets across technical personas
  • Lead story development, messaging, and live demonstration narratives for primary Builder keynotes, major industry events, and flagship product moments
  • Collaborate closely with Enablement to develop battle cards, technical playbooks, and training assets that empower technical sellers to land technical differentiation and close deals faster
  • Partner directly with the Developer Experience team to optimize, streamline, and scale the end-to-end acquisition and activation funnel for builder personas
  • Own the strategic direction and ROI of technical event footprints (such as the Connect event series and Sonic Booms programs), refining content, target audiences, and regional delivery to maximize pipeline and community engagement
  • Serve as a trusted partner to Field Marketing, Frontier Engineering, Partner, and Sales teams, delivering deal acceleration materials and localized execution guidance

Benefits

  • Comprehensive health insurance plans
  • Health savings accounts
  • Robust retirement plans
  • Life and disability insurance
  • Weekly online lunch and learns
  • Virtual workout classes
  • Ergonomic work-from-home equipment
  • On-demand mental health and wellness programs
  • Fertility benefits and family planning resources
  • Generous time-off and various leave plans
  • Onsite and Remote Work
  • Employee discounts and pre-tax selections
  • New hire equity + Employee Stock Purchase Plan (ESPP)
  • Quarterly bonus or commission program- Experience owning and rationalizing targeted technical event strategies focused on audience acquisition, pipeline generation, and funnel efficiency
  • Excellent executive communication, program management, and strategic positioning skills
  • 8+ years of Product Marketing experience in B2B enterprise software, SaaS, developer platforms, or cloud infrastructure (prior experience as a PMM leader driving cross-functional GTM programs preferred)
  • Demonstrated ability to translate complex enterprise data, AI, and developer tools into high-impact keynotes, demo scripts, and clear value propositions
  • Proven track record driving top-of-funnel awareness/adoption and bottom-line sales growth through strategic marketing programs
  • Strong track record partnering directly with Sales Engineering, Enablement, Developer Relations/DX, and Field Marketing

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