About This Role
This senior role focuses on transforming creative ambitions into a reliable system for producing high-quality advertising creative within the Reputation Marketing & Insights Creative team. The manager will own the process and production layer of the operating model, systems, and output, translating organizational operational goals into a functional creative production model. A core part of the role involves raising operational consistency across the wider organization and making critical decisions that shape long-term creative output and business outcomes.
Responsibilities
- Execute the organization's operations strategy within the creative-production domain, translating operating goals (efficiency, cost, scale, quality) into a concrete production model and delivering against them
- Design, own, and continuously improve the end-to-end creative production operating model, including intake, prioritization, resourcing, workflow, review/approval, and delivery
- Set the standards, process, and quality bar for project management and production outputs
- Provide production-side inputs to organization-level operations planning, including capacity forecasts, cost-per-asset and throughput data, and resourcing tradeoffs, and translate those inputs into budget and resourcing decisions
- Own capacity and resource planning across the team and external partners, forecasting demand, allocating against competing priorities, and making tradeoff calls when demand exceeds capacity
- Select, implement, and own the systems and tooling that run creative production (project/asset management, workflow automation, reporting), and drive adoption across the team
- Establish the metrics that define production health (throughput, cycle time, on-time delivery, rework, cost per asset) and use them to drive measurable improvement
Requirements
- Bachelor's degree
- 7+ years in creative production, creative operations, or program management within a marketing/creative environment
- Experience owning production workflow and resourcing across multiple concurrent programs or campaigns
- Experience leading or providing structured direction to lateral partners
- Experience managing external agencies or production vendors, including budgets and SOWs
- Proficiency with creative/project management tooling (e.g., Asana, Workfront, Airtable, or equivalent)
Nice to have:
- Experience using data and metrics to improve processes and customer satisfaction
- Experience designing a creative operating model from the ground up or materially re-architecting an existing one
- Experience scaling creative production across channels (video, digital, social, experiential) and high asset volume
- Experience influencing senior stakeholders without direct authority