This high-impact, hands-on marketing opportunity supports the continued growth of an expanding multi-sport destination. The role suits an entrepreneurial and highly motivated individual who wants to help build, launch, and scale a sports brand from the ground up rather than step into a traditional corporate marketing role.
Responsibilities
Serve as the primary marketing liaison for the sports division, maintaining a strong understanding of programming, facilities, events, and promotional priorities
Support the development and execution of marketing campaigns designed to increase program registrations, tournament participation, and facility bookings
Collaborate with centralized marketing teams on paid media campaigns by providing sports-specific audience insights, messaging, and campaign direction
Own and manage sports-focused social media channels, including content planning, publishing, community engagement, and day-to-day channel management
Capture engaging photo and video content during tournaments, sporting events, and other live programming
Write and manage digital content across social media, websites, email campaigns, and event promotions
Monitor and respond to guest reviews, comments, messages, and other digital feedback in a timely and brand-appropriate manner
Collaborate with internal graphic design, video, and project management teams to create high-quality marketing assets that support campaign objectives
Maintain the accuracy, consistency, quality, and relevance of sports-related brand content across marketing channels
Support the organization's presence with regional sports commissions, convention and visitors bureaus, trade shows, and relevant professional associations
Assist with physical marketing activations and promotional initiatives at sports and industry events
Track and report on marketing performance, including reach, engagement, conversions, campaign effectiveness, and key performance indicators (KPIs)
Partner with internal teams to evaluate marketing initiatives and their impact on sports-related performance and profitability
Requirements
Bachelor's degree in Marketing, Communications, Sports Management, or a related field
3+ years of hands-on marketing experience, preferably within sports, live events, premium hospitality, sports tourism, or a regional convention environment
Strong professional copywriting and content development experience across social media, websites, email marketing, event promotions, and other consumer-facing communications
Experience capturing professional-quality photo and video content in live-event, sports, or other fast-paced environments
Familiarity with professional camera equipment and editing software such as Adobe Premiere Pro, Final Cut Pro, Lightroom, Photoshop, or similar programs
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Strong organizational and project management skills with the ability to manage multiple campaigns, projects, and deadlines simultaneously
Working knowledge of digital marketing tools, including email marketing platforms, content management systems (CMS), and social media scheduling software
Strong communication skills with the ability to collaborate effectively across marketing, creative, operational, and leadership teams
Self-motivated, proactive, and solution-oriented with exceptional attention to detail
Must be comfortable working a highly flexible schedule, including nights, weekends, and holidays, to support tournaments, live events, and real-time content capture
About the Company
Our client is a premier hospitality and entertainment destination offering a variety of sports, events, and guest experiences. As the organization continues to expand its sports programming, they are seeking talented professionals who thrive in a fast-paced, collaborative, and growth-oriented environment. The company offers a supportive workplace focused on exceptional guest experiences, professional development, and long-term growth opportunities.
