About This Role
This newly created role takes full ownership of the handball and volleyball asset portfolio, including athletes and teams, across EMEA. It involves managing external sports consultants and working closely with a peer specialist. The position is based at the EMEA headquarters in Hoofddorp, near Amsterdam, and reports to the Head of Sports Marketing.
Responsibilities
- Execute the CPS EMEA sports marketing plan for handball and volleyball
- Maintain an active overview of the athlete and team asset portfolio
- Support delivery across European country teams as the program grows
- Act as the primary contact for athletes, agents, and consultants
- Ensure timely product delivery
- Track and maintain athlete satisfaction
- Support athlete needs related to performance and activations
- Lead the full athlete contract lifecycle in collaboration with Legal, Finance, local markets, and agents
- Prepare and review contracts
- Ensure all obligations and rights are met on both sides
- Manage the CPS sports marketing budget
- Control invoices and coding
- Coordinate monthly payments with Accounts Payable
- Prepare investment proposals for new athlete signings
- Work closely with Global Categories, Product, Brand, and local markets to align on athlete activation, product needs, and strategic priorities across the CPS portfolio
- Provide regular reporting on contracts, negotiations, and budget status
- Manage 3 CPS sport consultants across handball, volleyball, and rugby
- Ensure compliance with SMSB policies and internal standards
Requirements
- Bachelor’s degree in Marketing, Business, Sports Science, or a related field; equivalent experience is considered
- 3–4 years of experience in sports marketing, athlete or sponsorship management, or sports asset management within an international company (sporting goods or FMCG preferred)
- Proven experience managing sports assets – athletes, clubs, or federations – including athlete servicing, sponsorship rights management, and portfolio oversight
- Advanced negotiation skills in a sports context: direct experience negotiating with athletes, agents, or sports rights holders is required
- Budget management experience: invoice coding, monthly payment coordination with Accounts Payable, and the ability to prepare investment proposals for athlete signings
- Deep knowledge of the European sports landscape in at least one CPS sport (handball, volleyball, or rugby)
- High availability for travel across Europe and genuine willingness to work weekends and attend live events
Nice to have:
