About the role
As a member of the NAFSA Marketing team, you will gain hands-on experience supporting the execution of NAFSA’s social media content and video production, working closely with the Social Media and Content Specialist to elevate our digital presence and engage our global community of followers.
Key Responsibilities
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Content Creation & Creative Production
- Develop social-first content, including graphics, captions, and short-form video, aligned with NAFSA’s brand and voice.
- Assist in building and maintaining content calendars to support campaigns, events, and organizational priorities.
- Support the creation and organization of visual assets and member stories for ongoing content use.
- Collaborate with the Social Media and Content Specialist to bring campaigns and storytelling initiatives to life.
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Social Media Execution & Community Engagement
- Assist with day-to-day social media management, including scheduling, posting, and monitoring content across platforms (Facebook, LinkedIn, Instagram, TikTok, YouTube, and X/Twitter).
- Stay up to date on social trends and platform features, contributing ideas to keep content fresh and relevant.
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Cross-Team Collaboration
- Support promotion of NAFSA programs, events, and initiatives through coordinated social efforts.
- Contribute to brainstorming sessions and creative campaign ideation.
The Ideal Candidate
- Strong interest in social media, content creation, and video production
- Excellent writing skills, especially for short-form, engaging social copy.
- Familiarity with trending content; comfort creating content for different audiences.
- Basic graphic design skills (Canva, Photoshop)
- Video editing skills (In-app tools, CapCut, Premiere Pro).
- Detail-oriented, organized, and able to manage multiple creative tasks.
- Collaborative, proactive, and eager to learn in a fast-paced environment.
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