Social Media Manager

About This Role

Owning the organic social strategy for both KittySpout and DoggySpout across all social media channels is the core of this role. The ideal candidate will create and publish engaging content daily, aiming to grow an active community and reach new audiences.

Responsibilities

• Own the organic content strategy for KittySpout and DoggySpout across all social media channels.
• Plan the content calendar one week ahead per brand and platform, mixing content for the existing community with content built to reach new audiences.
• Create and publish every day: write the hooks and captions, shoot and edit short-form video, and design day-to-day graphics and stories.
• Spot trends daily and get trend content live the same day.
• Turn the creator and UGC content from our creator programs into organic posts that perform.
• Run the community: comments, DMs, our Facebook group and tagged mentions.
• Read the data every week and act on it: double down on what works and drop what doesn't.

Requirements

• Fully remote, full-time.
• Native-level written English.
• 2+ years personally running organic social for a DTC or consumer brand – creating and publishing the content yourself, not just approving it or managing an agency.
• Proof of accounts you grew and numbers you moved.
• Ability to run two brands across every social channel and tailor content to each instead of copying the same post everywhere.
• Build clean, on-brand graphics and stories in Canva, Figma or similar without waiting on a designer.
• Write hooks that stop the scroll and shoot and edit short-form video to a solid standard.
• Spot trends on TikTok and Instagram daily.
• Read saves, shares, reach and engagement and change content based on data.
• Overlap with the US and Canada time zones.
• Willingness to work overtime or on weekends if needed.
• Excellent cultural fit as per our values.
• Excited to play a big role in scaling the company and work closely with the founder.
• Bonus points for pet, home or wellness brand experience; working with creators or UGC.

Benefits

• Work in a fast-paced, remote environment with a lean, senior team.
• Opportunity to shape a fast-growing company and work directly with the founder.
• Engage in a culture that values creativity, speed, and data-driven decision-making.

Important Details

• Application deadline: Not specified.

Application Process

• Application + Screening
• Test Project