About This Role
Supporting the Department of Surgery's social media strategy, the social media coordinator plans, implements, monitors, and measures efforts to increase brand awareness, build audience, and drive engagement. A strong visual and aesthetic sense is crucial to ensure content aligns with institutional brand standards and departmental goals.
Responsibilities
- Provide tactical support for overall social media efforts, including daily maintenance of Department of Surgery social media channels
- Write and produce photo or video content and other creative approaches, working independently or in partnership with other staff
- Maintain a high standard of visual quality, aesthetics, and brand consistency
- Monitor department social media channels for issues and trends, listening particularly for opportunities to proactively engage with audiences and identify content opportunities
- Contribute to the execution of social media campaigns in support of overall strategic content goals, including promotion of clinical care, research, and educational initiatives
- Provide support for events, opportunities, and campaigns that aim to drive engagement and increase audience growth on social media channels through photography, video, and real-time content capture
- Assist with coordination of production for Facebook Live and other digital content opportunities
Requirements
- Bachelor’s degree or combination of education and/or experience
- 2 years of experience working in the social media space
Nice to have:
- Adaptability
- Apple Macintosh skills
- Communication skills
- Communication tools proficiency
- Confidentiality
- Deadline management skills
- Detail-oriented
- Developing creative solutions
- Microsoft Office proficiency
- Microsoft Outlook proficiency
- Experience in multicultural environments
- Oral communications skills
- Personal initiative
- Relationship management skills
- Social media skills
- Stress management skills
- Technical thinking
- Technology use skills
- WordPress proficiency
- Working independently
Benefits
- Up to 22 days of vacation, 10 recognized holidays, and sick time
- Competitive health insurance packages with priority appointments and lower copays/coinsurance
- Free Metro transit U-Pass for eligible employees
- Defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%