Social Media Coordinator

Social Media Coordinator

Location: Brickell, Miami, FL (Primarily Onsite)

Compensation: $60,000-$70,000 base salary + performance-based bonus of up to 10%

Employment Type: Full-time

About the Role

A growing commercial real estate firm is seeking a creative, energetic, and highly organized Social Media Coordinator to support its expanding marketing team. This role is ideal for someone who is passionate about social media, content creation, branding, and digital storytelling and wants the opportunity to grow within a collaborative, fast-paced organization.

The Social Media Coordinator will take the lead on developing and executing content across LinkedIn, Instagram, and other digital channels while supporting broader marketing initiatives including email marketing, website updates, public relations efforts, and branded communications. You'll work closely with brokers, leadership, and the marketing team to bring company news, property updates, market insights, and events to life through compelling content.

Key Responsibilities

Social Media & Content Creation

• Manage day-to-day social media activity across LinkedIn, Instagram, and other platforms.
• Develop and maintain a content calendar for the firm and select property accounts.
• Create engaging content including social graphics, videos, property highlights, broker spotlights, market insights, company announcements, and event coverage.
• Capture photo and video content at properties, broker meetings, client events, and community activations.
• Edit short-form video content using tools such as CapCut and Canva.
• Monitor social media performance and recommend ways to increase engagement and audience growth.
• Stay current on social media trends, AI tools, and emerging marketing technologies.

Marketing & Communications

• Assist with email marketing campaigns, branded communications, invitations, and promotional materials.
• Support public relations initiatives including press releases, award submissions, company announcements, and executive communications.
• Help maintain brand consistency across all marketing channels and communications.
• Create and update marketing collateral including flyers, presentations, and digital assets.
• Collaborate with brokers and leadership to develop creative content that highlights deals, listings, market activity, and company achievements.

Website & Digital Support

• Make basic website updates and content changes through WordPress.
• Help maintain and optimize website content to ensure information remains current and aligned with brand standards.
• Support digital marketing initiatives and special projects as needed.

Qualifications

• 2-3 years of experience in social media, content marketing, communications, or digital marketing.
• Strong writing, editing, and communication skills.
• Experience managing business social media accounts and content calendars.
• Proficiency with Canva and familiarity with Adobe Creative Suite.
• Experience creating graphics and editing short-form video content.
• Comfortable capturing content on-site using mobile devices and social media equipment.
• Familiarity with social media management platforms such as Hootsuite or similar tools.
• Basic WordPress experience is a plus.
• Strong organizational skills with the ability to manage multiple projects and deadlines.

Ideal Candidate

• Creative, resourceful, and excited about producing original content.
• Comfortable working directly with executives, brokers, and cross-functional teams.
• Tech-savvy with an interest in leveraging AI and emerging marketing tools.
• Self-starter who can take direction, learn quickly, and ultimately own execution.
• Energetic, collaborative, and eager to grow within a successful organization.
• Excited to be out in the field capturing content and telling stories through social media.

Benefits

• Performance-based bonus opportunity of up to 10% of base salary
• Health insurance with 100% employer-paid individual HMO coverage and substantial PPO contribution
• 401(k) with company match up to 4%
• 17 days PTO
• Mileage and parking reimbursement for business-related travel
• Company-provided marketing equipment and tools
• Training, mentorship, and long-term career growth opportunities

Schedule

• Primarily onsite in Brickell
• Ability to attend properties, events, meetings, and activations to capture content as needed
• Flexible work arrangements available based on business needs and performance

This is an excellent opportunity for a social media professional who enjoys creating content, collaborating with people, and helping grow a strong brand while building a long-term career in marketing and communications.