Social Marketing Manager, YouTube Marketing

This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Chicago, IL, USA; Los Angeles, CA, USA; San Bruno, CA, USA.

Minimum qualifications:

• Bachelor's degree in business, marketing or communications or equivalent practical experience.
• 6 years of experience in marketing leading high profile social and influencer campaigns for Gen Z brands.
• Experience partnering with Go-To-Market leads and Product Marketing Managers across matrixed global organizations, and management of external agencies.
• Experience identifying and analyzing relevant data to inform decision making and tailor storytelling to internal stakeholders at all levels.
• Experience working cross-functionally with various stakeholders and teams.

Preferred qualifications:

• Master's degree.
• Experience leveraging AI to accelerate insights, strategy, or operations.
• Demonstrated understanding of the YouTube ecosystem, creators, and culture.
• Ability to work effectively in a cross-functional, matrixed global organization.
• Ability to multi-task with a focus on seeing tasks through to completion, with exceptional attention to detail and organizational skills.
• Excellent verbal and written communication skills both internally and with outside partners.

About The Job YouTube Marketing’s mission is to know our users, and to connect them to the magic of our products and creators. We make YouTube successful by shaping people’s perceptions of YouTube and inspiring them to engage with us. We’re also responsible for all of YouTube’s marketing activities to consumers, creators, and key opinion influencers.

In this role, you will drive significant impact in support of key objectives by understanding our audience's behaviors and culture, leveraging insights, and partnering with collaborators like GTM leads and social agencies, to develop campaign platforms and concepts, achieving buy-in from internal stakeholders, and executing on time and on budget. You will play a crucial role in guiding and collaborating with our regional and local partners, you'll scale global campaigns.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.