Social Intelligence Manager, CCR Social Media Team

About This Role

Supporting the design, execution, and continuous improvement of social listening programs is the core of this role, informing Amazon’s communications strategy, surfacing emerging issues in real-time, and measuring reputational impact. This position is part of Amazon's Global Social Media team within the Communications & Corporate Responsibility (CCR) organization, which manages over 35 brand and country accounts on major social platforms. The role is an individual contributor position.

Responsibilities

• Support day-to-day social listening operations across CCR, including query design, tagging frameworks, alert thresholds, and reporting cadences across global priority topics (e.g., AI, sustainability, workplace, retail)
• Build, maintain, and refine social listening dashboards within Amazon's enterprise tools, partnering with tech and engineering teams to inform future iterations of in-house tools
• Help develop measurement frameworks that surface long-term trends, sentiment shifts, share of voice, and key voices driving conversation around Amazon and its priorities
• Translate social data into guidance for partners, helping shape creative, content, and business decisions
• Run rapid-turn analyses for breaking issues, news cycles, and reactive moments, partnering with partner teams to inform engagement decisions
• Contribute to regular reporting, helping present findings to senior leaders and synthesizing insights from multiple sources into clear recommendations
• Mentor colleagues and partner teams on how to use listening data and self-serve insights from shared tools
• Partner with channel leads on content optimization — surfacing what's working across formats, platforms, and markets, and translating findings into publishing and creative recommendations
• Connect owned, earned, and paid measurement, partnering with research and paid media partners to evaluate amplification and campaign impact

Requirements

• 5+ years of professional non-internship marketing experience
• Experience building measures and metrics, and developing reporting solutions
• Experience delivering complex, data-driven recommendations to senior leaders
• Bachelor's degree in a related field (Communications, Marketing, Data Science, Computer Science, or equivalent)

Nice to have:

• Experience in professional communications or public relations
• Familiarity with applied AI/LLMs in social listening or communications contexts (topic clustering, summarization, sentiment modeling)
• Experience partnering with engineering or data science teams to design or improve analytics tooling
• Demonstrated ability to influence cross-functional stakeholders, including senior comms leaders, without direct authority