About This Role
This specialist role involves driving sustainable organic growth by developing and executing full-funnel SEO roadmaps. You will conduct keyword research, manage site performance, and collaborate with content teams to produce SEO-optimized content. The position suits a detail-oriented professional with strong analytical and communication skills.
Responsibilities
- Develop and execute full-funnel SEO roadmaps aligned with business KPIs to drive sustainable organic growth
- Conduct deep keyword research and competitor benchmarking to identify high-value opportunities and untapped niches
- Collaborate with content teams to produce high-ranking, SEO-optimized content that balances user intent with search performance
- Lead comprehensive site audits, managing crawlability, indexing, Schema markup, and Core Web Vitals to ensure peak performance
- Implement SEO best practices directly within WordPress, including theme/plugin optimization, speed enhancement, and technical troubleshooting
- Execute precision on-page tactics and strategic link-building initiatives to strengthen domain authority
- Monitor and report on SEO KPIs using Google Analytics, Search Console, and Ahrefs/SEMrush to provide a clear view of ROI
- Translate complex technical data into clear, strategic recommendations for management and client presentations
- Support business development and project pitches with data-backed SEO forecasts and competitive insights
Requirements
- At least 3-5 years of hands-on experience in SEO with a portfolio of successfully ranked keywords and organic growth stories
- Expert knowledge of HTML/CSS (for SEO purposes), Schema markup, and core web vitals
- Strong ability to interpret data and turn metrics into strategic adjustments
- Excellent analytical, communication, and project management skills
- Detail-oriented, highly organized, proactive in problem-solving, and able to work independently with minimal supervision
- Deep understanding of how SEO integrates with the broader marketing funnel (from awareness to conversion)
- Excellent ability to articulate SEO value to non-technical stakeholders
Nice to have:
- Experience with AI-powered SEO tools or managing online SEO campaigns