Senior Internal Communications Manager

Who you are

• 10+ years in internal communications, strategic communications, change communications, or product marketing, with proven experience advising C-suite or VP-level leaders on complex, high-stakes messaging
• Proven track record producing executive-level content that drove measurable engagement or adoption outcomes, with strong writing, editing, and narrative development skills
• Executive presence and interpersonal effectiveness, with the confidence to push back, influence decisions, and build trust quickly with senior leaders
• Demonstrated ability to manage a broad portfolio of concurrent initiatives across multiple senior stakeholders while maintaining a coordinated, clear communications strategy
• Experience building scalable communications processes, systems, and measurement frameworks from scratch
• Utilizes generative AI responsibly, maintaining human oversight to deliver business-ready outputs and drive measurable improvements in workflow efficiency, cost, and quality

What the job involves

• Coinbase is looking for a strategic, motivated communications leader to serve as the Internal Communications partner for our People Success team
• With a new Chief People Officer building the next chapter of our people strategy, this role will shape how that vision reaches every employee through clear, well-timed, and compelling communications
• Serve as dedicated Internal Communications partner to the People Success team, owning communications strategy for People programs and company-wide rollouts with a business-first, product marketing orientation
• Advise the CPO and senior People leaders on high-stakes moments, including org changes, policy shifts, leadership transitions, and other high-stakes announcements, crafting messaging that is clear, human, and builds trust
• Own internal communications for the People Success Team itself, including monthly town halls, leadership communications, and other resources that build team awareness, alignment, and culture
• Write and edit range of content, including CPO comms, town hall scripts, company announcements, and FAQs, translating People programming into clear value propositions for Coinbase leaders and employees
• Build scalable communications infrastructure, including editorial calendars, playbooks, measurement frameworks, and rhythms that support a growing People organization
• Coordinate with broader Internal Communications team and cross-functional partners to ensure People messaging is well-timed and aligned with the company narrative
• Build mature communications infrastructure and use data, employee insights, and AI-enabled workflows to measure impact, scale work, and continuously improve