Senior Consultant, Customer, Digital and Marketing Strategy

About This Role

This consulting role involves guiding clients through their transformation projects, from strategy definition to implementation, with a focus on customer, digital, and marketing strategies. It suits a consultant with experience in strategic consulting or transformation, who possesses a strong digital, marketing, and data culture.

Responsibilities

• Define client, digital, and branding strategies
• Design marketing strategies (acquisition, retention, loyalty) and commercial strategies (marketplace, D2C, etc.)
• Develop commercial excellence and customer service strategies
• Design customer and employee experiences
• Manage customer/digital transformation programs and new business models
• Frame and redesign customer and employee experience based on existing diagnostics
• Redesign organizations to improve operational efficiency (Target Operating Model, etc.)
• Define technological needs and associated strategies (customer service, pricing, sales, etc.)
• Lead innovation initiatives (labs, new working methods, agility, AR/VR, etc.)
• Collaborate closely with project managers, designers, architects, and developers

Requirements

• Graduate of a major business or engineering school
• Consultant: 2 to 3 years of experience in consulting, media agencies, digital departments, etc.
• Senior Consultant: 3 to 6 years of experience, including initial experience in strategic and/or transformation consulting
• Solid digital, marketing, and data culture, and knowledge of key technological solutions for improving customer experience
• Excellent synthesis and analytical skills
• Ability to adapt communication to various stakeholders (C-level, sponsors, business, IT, etc.)
• Strong interest in multidisciplinary teamwork and international environments
• Professional English proficiency (written and oral) is essential

About the Company

Deloitte's Consulting activity supports public and private organizations in their transformation, growth, and innovation projects, with nearly 1,400 consultants in France and a global network of 60,000. Deloitte Digital is the firm's "Creative Digital Consultancy," defining client and digital strategies, designing experiences, and deploying CRM, web, and e-commerce platforms with a user-centric approach. The company is certified Great Place to Work and is committed to employee well-being and inclusion.