Sales Representative

About This Role

This Sales Representative role is responsible for exceeding sales objectives and targets within a specific territory, representing Stryker as an industry leader. The position involves building and maintaining strong business relationships with key surgeons, healthcare professionals, and payers, managing high-volume activity, driving market growth, and implementing cross-divisional strategies to capture new business. It suits a candidate with orthopaedic experience and at least three years in a sales role.

Responsibilities

• Outperform the market, compete, and gain market share for Stryker Joint Replacement products in the territory, exceeding sales targets
• Maximise current Joint Replacement business by meeting all existing customers and creating a business plan to address challenges and exploit opportunities
• Develop relationships with potential new customers through presentations and discussions around Stryker philosophy and product benefits
• Meet all hip/knee replacement surgeons on territory within the first 6 months
• Become a product expert by passing the initial JR101 course within the first 6 weeks
• Show further development of portfolio knowledge by completing JR201 within the first 12 months
• Lead in theatre joint replacement procedures, spending quality time in theatre with customers and delivering staff training on a continuous basis as business requires
• Research, develop, and execute a territory-specific business plan, creating a working document aligned to corporate strategic aims with clear, measurable outcomes
• Demonstrate continuous development by committing to an agreed Individual Development Plan (IDP) each year
• Proactively seek cross-franchise collaboration, liaising with other Stryker colleagues in accounts to optimise Stryker opportunities and customer relationships

Requirements

• Minimum 2 years sales experience is essential, ideally within medical sales (joint replacement would be a bonus)
• Commercial acumen, an appreciation of budgetary and cost issues surrounding theatres and surgical procedures
• Computer skills, MS Office
• Presentation skills with modern presentation media
• Workshop/demonstration skills/training skills
• Good working knowledge of anatomy and physiology
• Clear communicator
• Ability to construct a business plan, highlighting daily, weekly, and monthly objectives
• Able to build rapport quickly and understand the importance of relationships in selling
• Able to engage with customers at different levels within a hospital, e.g., HCPs, theatre staff, management, C suite
• Ability to work in a collaborative manner both with colleagues and customers
• Self-disciplined, focused, and organised
• Must be proactive and intrinsically driven to succeed
• High sense of responsibility and integrity
• Able to work and thrive under pressure
• Ability to prioritise objectives, respond quickly to changing needs, and be readily available at short notice and involve travel
• Actively seeks continuous improvement and the ability to identify personal development needs

Benefits

• Incentive compensation (such as bonus and/or commissions where applicable)
• Comprehensive benefits package
• Personal and career growth
• Well-defined Sales Career pathway
• Extensive education program

About the Company

Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics, and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. It is a Fortune 100 company dedicated to employee engagement and has been the recipient of multiple Gallup Great Workplace awards. Stryker UK is one of the Sunday Times Top 100 “Best Companies” to work for.