About This Role
This leadership role empowers the Energy Industries sales team to succeed by developing and deploying global sales processes, best practices, programs, and initiatives. The Sales Enablement Leader equips sales teams with the knowledge, skills, and tools needed to deliver business objectives, overseeing CRM management, designing comprehensive training programs, and ensuring sales processes align with business goals.
Responsibilities
- Develop and deploy global sales processes, best practices, programs, and initiatives that enable sales teams to succeed
- Ensure sales processes and enablement activities remain aligned with business objectives
- Collaborate with Marketing, Product, Service, and other global functions to align sales enablement efforts
- Identify and develop a comprehensive training program covering CRM usage, sales techniques, product knowledge, and other relevant skills
- Partner with sales academy training teams to implement the program and propose external support when needed
- Define and deploy a consistent methodology for collecting training needs and requirements, including standard assessment tools for HUB and Local Division teams
- Evaluate organizational performance to ensure training meets business needs, improves performance, and is updated accordingly
- Use Salesforce.com to drive commercial excellence, overseeing its administration and management and ensuring it is configured to support sales processes and workflows
- Identify and champion CRM upgrades and enhancements, and create and maintain a CRM product roadmap aligned with business strategy
- Gain buy-in from HUB and Business Line sales teams for implementation
- Provide ongoing support, mentoring, and training to HUB, Business Line, and Local Division sales leaders and teams on relevant tools, concepts, and best practices
- Define and resource the team required to run the overall CRM program for Energy Industries, including governance beyond specific enhancement projects
Requirements
- Bachelor’s degree in Business, Marketing, Education, or a related field
- At least five years of experience in sales enablement, sales training, or a related role
- Proficiency in CRM systems, such as Salesforce, and sales enablement tools
- Strong understanding of sales processes and methodologies
- Excellent communication, presentation, and interpersonal skills, with a proven ability to design and deliver effective training programs
- Analytical mindset and ability to use data to drive decision-making, supported by strong organizational and project management skills
Nice to have:
- Process Automation industry experience
- Certification in sales training or enablement
