Sales Director

About This Role

This role is for a Director of Marketing and Admissions (DOMA) who will manage the community inquiry and admission process, providing information to customers through tours, visits, conversations, and follow-up. The DOMA will also coordinate and implement effective sales and marketing programs with the team, aligning with the company's mission to provide excellent healthcare through its Care Team Members, guided by values of Listening, Empathy, Accountability, and Decisiveness.

Responsibilities

• Respond to inquiry calls from hospital discharge planners, families, and other referral sources
• Conduct community tours
• Manage the admission process by maintaining updated bed availability and community services information at all times
• Manage the inquiry process professionally, timely, and with appropriate follow-up
• Effectively manage occupancy levels and census/premium mix enhancement
• Make calls to outside the community (medical, insurance, legal, and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, and other community contacts)
• Develop and maintain relationships to advise referral sources of bed availability and new product and services
• Maintain current database of existing and potential referral sources
• Utilize company’s sales practices and sales tracking tools
• Alert appropriate department heads and community staff of projected changes (admissions, bed changes, and discharges) through daily admission meetings
• Utilize bed management principles
• Maintain a close working relationship with the Director of Nursing Services (DNS) and the Business Office Manager (BOM) to assure appropriate and efficient decisions about prospective admissions
• Recommend admission decisions to community management
• Coordinate the development and implementation of sales and marketing plans
• Serve as a chairperson for marketing team meetings
• Monitor budgets and track results
• Maintain a working knowledge of state and federal regulations and reimbursement guidelines (Medicare and Medicaid)

Requirements

• Associate and/or Bachelor’s Degree in Business/Communications field preferred
• Two years equivalent experience in a sales/marketing position or Admissions Coordinator position in lieu of degree
• Previous healthcare community relations’ experience preferred

Benefits

• Quarterly Pay Increase
• Daily Pay
• Company-Paid Life Insurance
• Telehealth Services
• Double Pay on Holidays
• Care Team Member Relief Fund