Research Analyst

About This Role

Research Analysts work within a team to provide quality marketing research to Fortune 500 clients across various industries, including Consumer Packaged Goods, Apparel, Beauty, Omnichannel Retail, Digital Media, and Emerging Technology. This data-intensive role suits someone with a genuine interest in understanding consumer behavior and using research data to tell compelling stories.

Responsibilities

• Oversee day-to-day quantitative and qualitative research operations from kickoff through delivery
• Manage project timelines, milestones, and vendor/partner coordination to ensure successful execution
• Participate in research design, including writing and/or co-writing questionnaires, discussion guides, screeners, and research materials
• Assist with analysis planning, including defining cuts, tab plans, KPIs, and coding approaches
• Manage qualitative recruiting processes, including screening, scheduling, communication, and incentives
• Coordinate and engage in online research communities, discussion boards, and digital ethnography platforms
• Oversee the quality assurance process for survey programming, logic, links, and respondent experience
• Review data tabulations and deliverables for accuracy, consistency, and alignment with research objectives
• Partner with vendors and internal teams to troubleshoot sampling, programming, or data issues
• Watch video content (e.g., interviews, focus groups, user sessions) to extract key themes, quotes, and stories
• Summarize qualitative findings into clear themes that reflect participant sentiment and behaviors
• Support quantitative analysis in tools such as Excel, PowerPoint, SPSS, Q, R, Tableau (or similar)
• Create reports and deliver synthesized insights through clean, compelling charts, visuals, and written narratives

Requirements

• Four-year college degree in a related major (business, sociology, psychology, political science, econ, math, statistics, etc.) preferred
• 1-2 years of supplier-side marketing research experience
• Knowledge and understanding of all stages of the qualitative and quantitative research process, methods, and analysis
• Ability to work cross-functionally and build effective relationships with teams
• Ability to take on ownership and accountability over day-to-day project tasks
• Strong organizational and time management/prioritization skills
• Ability to multi-task while maintaining strong attention to detail
• Ability to work in creative and analytical environments
• Clear, concise communication skills, in both written and oral form
• Genuine interest in understanding consumer behavior and using research data to tell a compelling story