This leadership position oversees operational performance, sales results, and talent development across an assigned geographic territory with multiple store formats. The Regional Director ensures brand standards, drives profitability, mentors store leadership, and acts as the face and voice of Go! Retail Group in the field. The role requires daily communication with the EVP of Retail and cross-functional collaboration.
Responsibilities
Oversee and manage multiple retail locations across assigned store formats within the territory
Ensure brand standards for service, merchandising, graphics presentation, and cleanliness are met across every format, including licensor-specific requirements for GO, TRU, Disney, and other brands as assigned
Drive profitability across all stores and stay informed of all sales promotions, ensuring proper execution and communicating results with suggestions for improvement
Develop and monitor performance and sales goals and KPIs by store and format, driving accountability to those goals
Oversee the successful opening, relocation, transformation, and closing of stores within the territory, ensuring operational readiness and alignment with corporate partners
Stabilize underperforming locations, leading performance improvement efforts to protect brand standards and business results
Ensure all locations adhere to company policies, safety protocols, and legal/state requirements
Champion strong customer relationships and experience across the territory
Analyze regional performance data (sales, payroll, shrink, and KPIs) to identify trends, risks, and opportunities, and build action plans to address them
Partner cross-functionally with merchandising, visual, loss prevention, HR, and licensing teams to resolve issues and capitalize on opportunities within the territory
Own full operational and budget responsibility for sales and payroll in all Employee-Managed stores
Recruit, hire, train, and, when necessary, terminate store managers and key store-level Team members
Directly manage store managers, providing leadership, training, and direction
Coach store managers through individualized career and personal development plans, and hold leaders accountable while maintaining a supportive and fair approach
Recruit, coach, and develop leadership talent for future assignments and succession planning
Directly drive sales results, labor management, and operational execution store by store
Conduct regular store visits and audits to confirm Operator-run locations are meeting brand, merchandising, and customer experience standards
Serve as the primary point of contact for Operators, answering questions, clarifying policy, and providing guidance on programs and initiatives
Millions of jobs, with real people getting hired every day
200,000+
New jobs added daily
7,000,000+
Verified job listings
1,000,000+
Tailored applications submitted
Surface and elevate Operator concerns to the appropriate corporate team, following up to ensure timely resolution
Identify and remove obstacles that prevent Operators from succeeding, connecting them with the right resources or people
Build collaborative, trust-based relationships with Operators that balance brand compliance with respect for their ownership of the business
Escalate persistent performance or compliance issues and partner with corporate leadership on remediation plans where needed
Establish clear performance expectations and measurable outcomes for store leaders across all formats
Provide ongoing guidance and support for day-to-day operational needs
Communicate effectively with store teams, Operators, and corporate partners
Build and maintain strong relationships with peers and corporate partners to leverage expertise and execute strategies
Collaborate on and lead key business initiatives
Lead by example through professionalism, sound judgment, and a calm, respectful approach to issue resolution
Ensure strong alignment between field operations and corporate, escalating and resolving issues as needed
Participate in corporate management decisions and serve as the voice of the field back to corporate leadership
Perform other duties as assigned
Requirements
Associate's degree or higher preferred
7–10 years of retail leadership experience, including extensive multi-unit/multi-store experience
Proven track record of driving sales growth and improving operational efficiency
Experience with inventory management and loss prevention
Strong leadership presence with a proven ability to influence, motivate, and develop teams
Results oriented with creative problem-solving skills
Proactive and willing to take initiative; ability to resolve conflict positively
Strong computer skills, including Excel, Word, Outlook, and Teams
Excellent organizational, verbal, and written communication skills
Ability to handle multiple tasks with competing and changing priorities
Ability to work well on a team and maintain a positive attitude toward all divisions of the company, Team members, and the Executive team
Ability to work a flexible schedule, including nights and weekends
Nice to have:
Specialty retail experience
Experience working with franchisees, licensees, or independent business Operators
Experience supporting licensed or branded retail concepts (e.g., Disney, Toys“R”Us, or similar)
A supportive workplace where you can build and grow your career
Important Details
Travel: approximately 50% of the time throughout the assigned market territory, including overnight as required
About the Company
Go! Retail Group, based in Austin, Texas, is a national specialty retailer and the parent company of several iconic retail brands, including Go! Toys, Toys“R”Us, Disney Store Limited -Time Shops, Attic Salt, Wonder World, Calendars.com, LANG and other global brands. They are the world’s largest operator of holiday pop-up stores, operating hundreds of locations in malls, outlets, shopping centers, and lifestyle centers across the United States.
