About This Role
Planning and carrying out media relations activities for various client accounts is the core of this role, which involves developing media materials, monitoring news, and coordinating with journalists. This position suits a strong writer who is organized, detail-oriented, and interested in current events and public relations.
Responsibilities
- Assist in building and maintaining relationships with journalists, editors, and other media contacts
- Support the distribution and seeding of press releases, media advisories, and other PR materials
- Coordinate media invitations, confirmations, and follow-ups for press events, briefings, and client activities
- Maintain and regularly update media lists and databases
- Assist the team during media events and other on-ground activities
- Track media pickups and prepare coverage updates and reports
- Draft and edit press releases, media advisories, pitch letters, talking points, FAQs, event briefs, and other communications materials
- Develop concise and accurate summaries of news articles, industry developments, and media coverage
- Proofread materials to ensure accuracy, clarity, consistency, and proper grammar
- Monitor traditional, online, and social media for client and industry-related developments
- Identify relevant news, emerging issues, and media opportunities that may affect client accounts
- Assist in preparing daily monitoring reports, media analyses, and competitor/industry updates
Requirements
- Bachelor’s degree in Communication, Journalism, Public Relations, Marketing, English, or a related field
- 1–3 years of experience in PR, journalism, communications, or a related field
- Strong English writing, editing, and proofreading skills
- Good understanding of news writing and the Philippine media landscape
- Strong research skills and attention to detail
- Organized and able to manage multiple deadlines and client requirements
- Comfortable communicating and coordinating with journalists and external stakeholders
- Writes well and understands what makes a story newsworthy
- Pays attention to details — names, figures, dates, facts, and grammar matter
- Follows the news and is curious about what is happening in business, government, industries, and communities
- Can work quickly without sacrificing accuracy
- Is proactive and resourceful when researching information or coordinating with media
- Is willing to learn the practical side of media relations and client servicing
Nice to have:
- Experience in an agency, newsroom, or communications team