About This Role
This Program Manager role focuses on graduate recruitment and enrollment within Utah Valley University's Woodbury School of Business, guiding prospective students and supporting program growth. The position involves collaborating with leadership, developing outreach strategies, and leading recruitment events. It suits someone passionate about higher education, who enjoys working with people and wants to build engaging academic programs.
Responsibilities
- Lead the development and execution of recruiting activities, both internally and externally, for all WSB graduate programs
- Advise prospective students by providing information, assisting with the application process for the graduate program, and preparing them for entering the WSB graduate programs
- Direct the data collection and tracking of applicants to the program in compliance with accreditation and university requirements
- Utilize KPIs and data-driven insights to make informed decisions and enhance program performance
- In collaboration with the Director/Assistant of Graduate Programs, establish and cultivate short-term and long-term stakeholder relationships with employers and industry leaders, contributing to the overall success of graduate programs within the WSB
- Take an active leadership role in fostering educational opportunities with professional organizations to strengthen program offerings and partnerships
- Create opportunities to extend program goodwill to current students and alumni through the development of student and alumni associations, events, and other areas
- Employ strategic and targeted marketing techniques, formulating clear objectives and strategies for growth and sustainability within the graduate programs, ensuring marketing efforts align with the program’s goals for long-term success
- Perform additional responsibilities and leadership tasks as assigned, supporting the continued success and advancement of all WSB graduate programs
Requirements
- Bachelor’s degree from an accredited institution with one year of experience relevant to the Summary of Duties; OR any equivalent combination of education and experience totaling five years
- Education/training in a business discipline
- Knowledge of recruiting and marketing strategies
- Knowledge of enrollment management techniques
- Knowledge of the development and implementation of events
- Skill in interpersonal, organizational, verbal, and written communication
- Skill in program development and implementation
- Organizational and time management skills to effectively prioritize and manage multiple projects
- Strong coaching abilities with a high level of cultural competency
- Ability to work collaboratively as a team member as well as individually
