Paid Social Media Specialist

About This Role

As part of the Global Operations Centre (GOC), the Paid Social Media Specialist will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. This role is ideal for someone who enjoys interacting with regional teams and supporting campaign launches on various platforms.

Responsibilities

• Effectively interact and communicate strongly with regional teams (Europe, U.S.)
• Support campaign launches and set up on platforms like Meta, Twitter, and LinkedIn
• Ensure campaign compliance with WPP Media’s guidelines
• Monitor and report on campaign checks across channels/platforms
• Ensure data accuracy for campaign reporting tools and WPP Media’s software
• Produce daily campaign reports, including pacing, data inputting, and commentary for regional Media Activation teams

Requirements

• Fluency in English
• 1.5+ years experience in planning and managing Meta Ads campaigns (experience with other platforms is a bonus)
• Strong analytics skills and affinity for numbers
• Ability to analyze raw data and develop actionable recommendations
• Adaptability and flexibility to meet changing goals and priorities
• Proficiency in Microsoft Excel and Google Sheets
• Eagerness to work directly from Poland

Benefits

• Access to internal learning platforms, certifications, and training sessions
• Life insurance
• Medical care & sports card in Medicover
• Funding for English language learning
• Employee mental health awareness day
• Opportunities for professional growth and networking

Important Details

• Work format: hybrid, with teams in the office two days a week

Application Process

• Following a detailed review of all applications, candidates whose qualifications align with the objectives of the recruitment process will be contacted.

About the Company

WPP is the trusted growth partner for the world’s leading brands, helping clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, focused on delivering creative personalisation at scale.