About This Role
The Paid Media Manager develops and executes strategic marketing campaigns for clients across various media channels, including paid search, display, video, and social platforms. This role suits a detail-oriented individual with a strong analytical background who can work effectively both independently and in a collaborative team environment.
Responsibilities
- Develop and execute strategic marketing campaigns for clients across multiple media - paid search, display, video, and social platforms
- Manage all aspects of campaign configuration, launch, and ongoing optimization - including strategy, ad copywriting, data-based optimization, budget/billing management, and ad trafficking
- Troubleshoot, problem-solve, and find creative solutions to client-specific needs
- Assist creative team with ad creation through copywriting and strategic direction
- Identify optimization opportunities, including continuous testing of ad copy and landing pages, including A/B testing
- Ensure campaigns are meeting clearly defined conversion objectives
- Create and deliver meaningful analytics and reporting to monitor and show progress
- Maintain knowledge of industry best practices and new technologies
- Maintain the team strength at all times
Requirements
- 3+ years of experience in Paid Media
- Proficiency in English both written and spoken
- Result-oriented performance
- Excellent communication and analytical skills
- Education: Any degree
Benefits
- Opportunities for professional development and learning
- Collaborative team environment
Important Details
Application Process
- Submit your application with a resume detailing your experience and skills.
About the Company
The company specializes in performance marketing, focusing on delivering effective advertising solutions across various platforms.
