About This Role
This role involves developing creative, innovative, and functional packaging designs that align with brand identity and positioning. The Packaging Designer will be responsible for the entire design process, from concept to final artwork, ensuring visual consistency and technical production standards.
Responsibilities
- Develop creative, innovative, and functional packaging concepts and designs that align with brand identity and positioning
- Create packaging designs from concept, mockup, dieline, to final artwork ready for production for various types of packaging
- Ensure visual consistency, color, typography, logo, and product information across all packaging variants
- Ensure designs meet technical production standards, including material, printing process, finishing, color management, and pre-press
- Conduct research on design trends, competitor analysis, and develop packaging innovations to enhance product appeal and competitiveness
- Coordinate with Marketing, Brand, Product Development teams, and vendors to ensure designs meet business needs and production standards
- Perform quality control on artwork and resolve technical issues to minimize production errors and delays
Requirements
- Minimum S1 education in Visual Communication Design (DKV), Graphic Design, or related field
- Minimum 2 years of experience in Packaging Design with a strong and relevant portfolio
- Proficient in Adobe Illustrator and Adobe Photoshop; 3D packaging visualization skills are a plus
- Understand packaging materials, packaging structure, dieline, printing process, finishing, and pre-press artwork
- Master color management, CMYK/Pantone, bleed, cutting line, and final artwork preparation for mass production
- Possess strong branding, visual communication, typography, layout, and creative concept development skills
- Able to develop designs that are visually appealing, functional, and production-ready
- Possess high attention to detail, problem-solving skills, and the ability to manage multiple projects and deadlines simultaneously
- Able to communicate and collaborate with cross-functional teams and external vendors
- Must include a packaging design portfolio demonstrating design quality and technical production understanding
