About This Role
Driving demand generation and sales growth within assigned territories is the core of this Medical Sales Representative role. It involves effective customer engagement, product detailing, territory management, and execution of sales activities. The role suits a professional who can build strong relationships with healthcare professionals and facilities, gather market intelligence, and consistently achieve sales and customer coverage objectives while upholding company values and compliance standards.
Responsibilities
- Achieve assigned sales targets by effectively promoting products, converting prospects into active customers, driving repeat purchases, and ensuring product availability within assigned territories
- Support market penetration by expanding customer reach and maximizing opportunities within key accounts
- Develop and maintain strong professional relationships with healthcare professionals and key decision-makers through structured customer visits, quality scientific discussions, customer profiling, and effective territory coverage
- Continuously gather and report market information relating to customer needs, competitor activities, product movements, pricing changes, prescription trends, and emerging business opportunities within assigned territories
- Plan daily, weekly, and monthly territory activities effectively to ensure optimal resource utilization, customer coverage, and execution of promotional initiatives and campaigns
- Maintain accurate records, timely reports, and compliance with company processes
- Actively improve product knowledge, selling skills, and industry understanding
Requirements
- Bachelor's Degree in Medical Laboratory Science, Biochemistry, Microbiology, Biological Sciences, Pharmacy, or other relevant Life Science disciplines
- 2-5 years' experience in Medical, Pharmaceutical, Diagnostics, Laboratory, Healthcare Equipment, or Healthcare Services Sales
- At least 2 years of experience in Clinical Sales to Doctors and working with healthcare facilities
- Experience with a major distributor or multinational
- Track record of winning new accounts (especially clinics and hospitals)
- Demonstrated track record of achieving or exceeding sales targets
- Experience managing hospitals, laboratories, clinics, specialist centers, and healthcare professionals
- Experience conducting product presentations and scientific detailing
- Sales Skills: Prospecting, Lead Generation, Pipeline Management, Account Management, Consultative Selling, Objection Handling, Closing Techniques, Key Account Management
- Digital Skills: Microsoft Excel, Microsoft PowerPoint, Microsoft Word, CRM Systems, Virtual Meeting Platforms
- Communication Skills: Presentation Skills, Scientific Detailing, Business Writing, Stakeholder Engagement, Relationship Building
