Media Manager

About This Role

This role involves leading client relationships and serving as the primary contact for Flywheel's clients in a senior capacity. The Media Manager handles complex client issues, develops proactive strategies to boost sales, and creates, monitors, and tracks online marketing campaigns on Amazon and other emerging platforms. The role also includes mentoring Media Specialists.

Responsibilities

• Lead daily client engagements and drive strategy discussions
• Help clients plan and develop budgets and deliver campaigns according to agreed KPIs
• Provide guidance on product optimizations to ensure campaigns are set up for success
• Manage keyword selection and optimum bid levels across available advertising options
• Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns
• Establish key metric reports, track progress and trends, and effectively communicate campaign results and insights
• Create, test, measure, and analyze customer shopping and purchasing behavior for improved outcomes
• Manage promotional planning calendar for client campaigns
• Lead bi-weekly client calls
• Develop Specialists in their pursuit to move into a "Media Manager" role
• Check budget pacing daily
• Review search and display campaign activity daily and provide analysis on a weekly and monthly basis
• Connect weekly with the internal Retail team if Media and Retail engagement (Full Service)
• Educate clients on best-in-class strategy
• Have a pulse and opinion on industry news, translating macro trends into tailored recommendations and actions for clients
• Work with teams to identify new opportunities for clients under management
• Work with teams to quickly identify and resolve any client issues
• Identify and provide reminders of value Flywheel drives for clients

Requirements

• 4 years of account management experience
• Digital marketing, financial/quantitative analytics experience
• Strong analytical skills, with adequate knowledge of Microsoft Excel
• Detail-oriented, good project management and organizational skills with the ability to work on tight deadlines
• Proven experience in digital marketing and advertising, with a focus on Amazon's advertising platforms
• Experience in developing, managing, and analyzing online promotion campaigns
• Strong interpersonal, presentation, and communication skills
• Innovative, scrappy, and independent thinker with the ability to influence using data
• Ability to thrive in dynamic and demanding situations with minimum supervision

Benefits

• Competitive paid time off, including annual leave plus paid public holidays
• Great learning and development opportunities
• Parental leave and benefits
• Volunteering opportunities
• Employee Resource Groups (ERGs) for inclusion and identity topics

Important Details

• Travel required, based on client needs
• Work format: team members go into Hub Offices 3x a week, with an objective to increase this requirement over time

Application Process

• Introductory call with the Talent Acquisition team to assess company and values-fit, professional experience, and potentially technical role-specific questions
• Subsequent meetings with several team members 1:1
• Potential further skill assessments in the form of a Take Home Assignment/Case Study Presentation or Pair Programming/Live Coding exercise

About the Company

Flywheel's suite of digital commerce solutions accelerates growth across all major digital marketplaces for the world's leading brands. The company provides clients with access to near real-time performance measurement and improves sales, share, and profit. Flywheel has teams across the Americas, Europe, and APAC.