About This Role
This marketing specialist role focuses on the sports market, developing campaigns and materials to align with brand identity and sales goals. The person in this role will also support industry events, create content for sports teams, and contribute to digital marketing efforts.
Responsibilities
- Develop marketing materials and campaigns tailored to the sports market, ensuring alignment with brand identity, sales objectives, and product positioning
- Monitor and report campaign performance
- Collaborate with multiple departments to create accurate data sheets and compelling collateral
- Support the planning, execution, and attendance of industry events and trade shows
- Assist in the development of training and educational resources
- Prepare onboarding materials and videoboard content for sports teams
- Create and manage email marketing and lead generation campaigns
- Contribute to digital marketing efforts, including website, social media, and newsletter content
- Conduct market research and competitive analysis to identify trends and growth opportunities
- Perform other duties as assigned
Requirements
- Excellent written and verbal communication skills
- Ability to initiate action, demonstrate leadership and motivational skills
- Ability to problem solve and think strategically
- Understanding marketing, promotions, and sales principles
- Experience with Adobe, Microsoft, CRM, or similar software
- 3-5 years
- Bachelor
- Legal authorization to work in the US required
Nice to have:
- Knowledge and passion for a variety of sports
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Company Paid Life/ADD
- Voluntary Life/ADD
- Dependent Life/ADD
- 401k with Employer Match
- Vacation
- Personal Time
Important Details
- Experience in a sports business, corporate marketing, or advertising agency setting: 3-5 years
- Bachelor
Extra Sections
Education and Licensing