About the role
Who you are
- 2–5 years of experience in demand generation / growth marketing
- Proven experience partnering directly with sales and/or SDR organisations to deliver marketing-sourced pipeline
- Demonstrated ability to plan, manage, and execute hosted events and client engagements to a high standard
- Comfortable managing external partner and vendor relationships, including sponsorship logistics and contract deliverables
- Familiarity with ABM strategies and tools (e.g. Demandbase) in a multi-market context is a plus
- Strong project management skills, with the ability to run multiple concurrent programmes and stakeholders
- Strong analytical skills - comfortable building reports and translating data into action
- Preferred experience: Google Workspace (GSuite), Salesforce, Marketo, Mutiny, and Tableau
- London-based, able to work hybrid and attend on-site events as required
What the job involves
- The International Marketing team is the glue between regional priorities and the global marketing organisation, working across everything from field events and sponsorships to demand generation and integrated campaigns
- The ideal candidate is a hands-on B2B marketer with experience marketing to Financial Services or Corporate audiences who thrives in a fast-moving, highly collaborative environment
- You will be executing the regional marketing plan with pipeline and bookings as your core measures of success
- You’ll work closely with global Marketing teams to regionalise campaigns and build integrated EMEA programs, while partnering with SDR and Sales teams to drive engagement, follow-up and conversion
- Partner with the EMEA sales and SDR teams to ensure alignment of marketing activity with sales priorities and pipeline goals
- Collaborate with other marketing team members to localize and execute campaigns in region
- Measure, track and report the effectiveness of activities and provide recommendations for future campaigns/programs/events
- Execute the EMEA 1:1 ABM programme in close partnership with sales pod leads, running quarterly client engagement against a defined set of focus accounts
- Deliver EMEA ABM events and touchpoints against existing account plans and playbooks, adapting them as needed for each account
- Run the team's hosted event cadence, including breakfast briefings and broker-hosted events, as an established, repeatable programme. Own end-to-end planning and execution: venue sourcing, speaker/broker coordination, guest lists, on-the-day delivery, and post-event follow-up with sales
- Manage AlphaSense's existing third-party sponsorship and partnership relationships, ensuring all contracted benefits are delivered
- Act as day-to-day point of contact for external partner organisers, coordinating logistics, deliverables, and renewal conversations
- Maintain accurate budget tracking and reporting for owned programmes
- Participate in various company initiatives and projects as requested
- Work with a high-performing, mission-driven team that values innovation and execution and has a lot of fun doing it
- Step into a well-defined, already-running programme with clear documentation and support
- Direct exposure to senior sales stakeholders and high-profile client events across EMEA
Benefits
- Work from home opportunities
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