Marketing Operations Manager

About This Role

Managing the review process for advertising and promotional materials for approved drug and/or device products is the core of this cross-functional role. The Marketing Operations Manager identifies and leads specific marketing operations functions and special projects to achieve brand objectives, acting as a subject matter expert for the PRC review process and ensuring efficiency while conforming to company policies.

Responsibilities

• Lead and manage cross-functional promotional review (PRC) meetings
• Build and manage meeting agendas as a partner to Marketing and facilitate meetings while memorializing PRC reviewer comments and job requirements
• Monitor and optimize the promotional review process of assigned brands
• Manage all meeting logistics, including scheduling, on designated brands, working independently on all aspects of both offline and live reviews to help achieve brand key milestones and objectives
• Manage key function(s) of the review process for assigned brand(s), performing other Marketing Operations function(s) (i.e. Editorial Review, Print Production, Electronic System Administration, etc.)
• Work closely with Brand Marketing, the PRC Committee, Compliance, and the rest of Marketing Operations, to proactively identify and resolve issues and ensure reviews are efficiently completed throughout various stages of the process
• Utilize system and reporting to effectively communicate and actively manage jobs with Brand/Project originators
• Incorporate best practices and insights to help develop high-quality jobs
• Ensure jobs adhere to company policies and FDA guidance
• Ensure all SOP requirements are met
• Provide guidance and training as required to all PRC participants
• Interface with Editorial, Production and Regulatory team members to assist with system execution of submission processes
• Lead Special Projects for the assigned Brand(s)/Team to help optimize the efficiency of the promotional review process and materials management (i.e. Claims Library, Template development, etc.)
• Work in collaboration with Marketing Operations, BTS and respective Brand team(s)
• Own and monitor the performance of the materials review process and identify areas of opportunities and innovation to drive further efficiencies

Requirements

• Experience working in a pharmaceutical or healthcare advertising environment
• Familiarity with promotional review systems such as Veeva strongly preferred
• Moderate to Advanced Microsoft Skills (Outlook, Excel, Word, PPT)
• Experience with editing helpful
• Excellent interpersonal and collaboration skills
• Strong project management skills
• Knowledge of FDA regulations for pharmaceutical advertising and promotion