Robert Walters (HK) Ltd logo

Marketing Officer, Affluent - retail bank

Robert Walters (HK) Ltd

RemoteFull timeMid levelHK$46k – HK$61kPosted today
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About the role

A local retail bank is seeking a Marketing Officer to join their team on an initial 1-year contract basis.

Key Responsibilities

  • Plan and execute end-to-end marketing campaigns to acquire and retain high-net-worth (HNW) and affluent retail customers.
  • Promote premium banking wealth products, investment services, and credit cards across digital and branch channels.
  • Coordinate exclusive client events, product lifestyle campaigns, and high-touch customer loyalty initiatives.
  • Collaborate with product teams and external agencies to ensure smooth campaign delivery and regulatory compliance.

Requirements

  • Bachelor's degree in Marketing, Finance, Business Administration, or a related field.
  • Solid marketing experience preferably within retail banking, financial services, or wealth management.
  • Good knowledge of wealth products and campaign analytics.
  • Fluency in English and Chinese (Cantonese and Putonghua).

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