Marketing Manager, Digital Ads ADA Program, Amazon Digital Ads: Direct Access

About This Role

This Marketing Manager role supports Amazon's Display Advertising team, focusing on the Digital Ads ADA Program. You will build partnerships with internal business teams, providing strategic guidance, technical support, and best practices to shape the future of digital marketing and influence how Amazon engages customers across various formats.

Responsibilities

• Develop and maintain strategic partnerships with internal business teams by providing consultative support, technical guidance, and industry best practices to help them achieve their advertising objectives
• Deliver comprehensive onboarding and ongoing education to ensure teams can effectively use the advertising platform and continuously optimize their campaigns
• Analyze campaign performance data and provide actionable recommendations to improve results, identifying trends and opportunities across multiple campaigns and business units
• Serve as the primary technical point of contact for troubleshooting issues, managing support requests, and ensuring timely resolution of platform-related challenges
• Collaborate with cross-functional teams to gather client feedback, identify platform improvements, and help shape the evolution of tools and processes
• Conduct training sessions to help teams maximize campaign performance
• Analyze real-time campaign data to identify optimization opportunities
• Mentor teams on industry best practices
• Work across time zones to support global business initiatives
• Contribute to defining how the platform evolves by synthesizing patterns from client interactions and translating them into actionable recommendations for product and technology teams

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building and optimizing multiple, simultaneous marketing campaigns
• Experience managing or working within cross-functional marketing and creative teams

Nice to have:

• Experience in multi-territory campaign management
• Experience in digital marketing and content production timelines and process

Benefits

• Sign-on payments
• Restricted stock units (RSUs)
• Health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• Paid time off
• Parental leave