Marketing Director

About This Role

Leading the development and execution of marketing strategies is the core of this director-level role, driving brand awareness, demand generation, and revenue growth. This position oversees the marketing team, manages cross-functional campaigns, and aligns marketing initiatives with business objectives, playing a key role in shaping the company's brand identity, positioning, and customer engagement strategies.

Responsibilities

• Develop and implement comprehensive marketing strategies to support corporate goals and business growth
• Lead and mentor the marketing team, fostering creativity, collaboration, and professional development
• Oversee brand management, ensuring consistency across all marketing channels and materials
• Plan, execute, and monitor multi-channel marketing campaigns including digital, print, social media, events, and advertising
• Collaborate with Sales, Product Management, and other departments to align marketing initiatives with business priorities
• Analyze market trends, customer insights, and competitor activities to inform marketing strategies
• Manage the marketing budget, ensuring effective allocation of resources and ROI
• Develop and maintain key performance metrics to track campaign effectiveness and drive continuous improvement
• Serve as a spokesperson for the company at industry events, conferences, and trade shows
• Evaluate and implement marketing technology

Requirements

• Bachelor's degree in Marketing, Business, Communications, or related field; MBA preferred
• Minimum of 8-10 years of marketing experience, with at least 3-5 years in a leadership role
• Proven experience managing marketing campaigns, brand strategy, and marketing
• Must be a U.S. Person as defined by ITAR (U.S. Citizen, U.S. Permanent Resident, Political Asylee, or Refugee)
• Strong leadership and team management skills
• Excellent strategic thinking and analytical skills
• Exceptional verbal, written, and presentation skills
• Ability to manage multiple priorities and projects in a fast-paced environment
• Proficiency in marketing automation, CRM, and analytics tools
• Strong financial and budget management skills
• Close visual acuity to perform activities such as preparing and analyzing data and figures, transcribing, viewing a computer terminal, and extensive reading

Benefits

• Comprehensive medical, dental, and vision insurance
• Vacation, sick time, and holidays
• Accident, life, disability, and critical illness insurance
• 401k retirement program with match
• Wellness programs