About This Role
This role supports marketing and communication activities for a hospital, helping to promote services, maintain a positive reputation, and support community engagement. Under the guidance of senior marketing staff, the coordinator assists with daily tasks such as content creation, digital media updates, event coordination, and internal communication support, ensuring all work aligns with brand standards.
Responsibilities
- Assist in the execution of marketing plans and day-to-day promotional activities as directed by senior marketing team members
- Support content creation efforts including basic copywriting, proofreading, and formatting for internal newsletters, flyers, digital displays, and social media
- Help monitor the hospital’s online presence and draft responses to patient reviews and comments under supervision
- Provide logistical support for hospital and community events, including scheduling, setup, and distribution of materials
- Assist with video shoots and basic video editing for internal or promotional use, with support as needed
- Collaborate with departments to gather information or distribute communication materials
- Assist in collecting data and preparing simple reports on marketing activities or event outcomes
- Occasionally act as a media contact or spokesperson for the facility, handling inquiries with professionalism and adherence to policies
- Perform other duties as assigned
- Maintain regular and reliable attendance
- Comply with all policies and standards
Requirements
- Bachelor's Degree in Marketing, Communications, Public Relations, or a related field required
- 0-2 years of experience in a marketing, communications, or public relations role required
- Understanding of marketing principles, digital marketing, and public relations strategies, including social media and web management
- Excellent verbal and written communication skills with the ability to convey information clearly and professionally across various platforms
- Ability to analyze marketing metrics, including ROI and KPIs, to gauge the success of marketing initiatives and make data-driven adjustments
- Strong organizational skills with the ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment
- Strong collaborative skills to effectively engage with internal teams, external stakeholders, and community partners
- High attention to detail with the ability to review content for accuracy, compliance, and brand alignment
Nice to have:
- Proficiency with website content management systems, social media platforms, and graphic design software (e.g., Adobe Creative Suite)