Marketing Coordinator

About This Role

Managing the day-to-day execution of marketing activities across various brands is the core of this role, working closely with the Head of Sales & Marketing. This position coordinates projects, supports the dealer network, manages outside vendors, and ensures marketing initiatives are completed effectively and on schedule. A proactive problem-solver who takes ownership of projects, manages multiple priorities, and enjoys turning ideas into results will thrive in this role.

Responsibilities

• Coordinate marketing projects, timelines, and content calendars across company brands
• Plan and coordinate photography, videography, social media, and email marketing activities
• Work with outside vendors to develop print, digital, and promotional materials
• Manage annual brochure updates, sales materials, and product marketing content
• Maintain brand consistency and organize marketing assets
• Gather customer testimonials and monitor industry and competitor marketing trends
• Serve as the primary contact for dealer marketing requests and support
• Coordinate dealer marketing programs, including co-op advertising, promotional materials, and quarterly marketing packets
• Support dealer meetings, showroom materials, and local marketing initiatives
• Work with the sales team to identify opportunities to improve dealer visibility and marketing effectiveness
• Coordinate trade shows, including booth presentation, materials, shipping, and logistics
• Support product launches, announcements, and related marketing activities
• Manage relationships with agencies, printers, photographers, and other marketing partners
• Coordinate sponsorships, public relations, and industry partnerships
• Manage branded apparel, promotional merchandise, company meetings, and employee events

Requirements

• Degree in marketing, communications, business, or related field, or equivalent experience
• Strong organizational, project management, and communication skills
• Ability to independently manage multiple projects, priorities, and deadlines
• Strong attention to detail, initiative, and follow-through
• Working knowledge of marketing, social media, and content development
• Proficiency with Microsoft Office and common marketing tools

Nice to have:

• Experience coordinating vendors, marketing projects, or dealer programs
• Experience in manufacturing or outdoor recreation industries

Benefits

• Comprehensive health plans
• Holidays off
• PTO time off
• Career development