About This Role
This marketing business partner role focuses on connecting marketing strategy with effective execution, managing integrated marketing programs from end-to-end. The position involves working with global and regional marketing teams and specialist capabilities to ensure alignment, efficient delivery, and visibility on outcomes.
Responsibilities
- Partner with Global Product Marketing, Regional Marketing, and other stakeholders to understand business objectives, marketing priorities, and customer needs
- Translate marketing requirements and product insights into actionable communication and execution plans across awareness, consideration, and conversion
- Collaborate with specialist teams to ensure campaign deliverables align with marketing objectives
- Leverage campaign insights and best practices to improve effectiveness, reuse assets, and scale solutions across regions
- Own end-to-end project management of assigned marketing programmes and SWAT initiatives
- Develop and manage project plans, timelines, milestones, dependencies, and deliverables
- Coordinate with Marketing, specialist teams, and external partners to ensure timely execution
- Proactively manage risks, priorities, and escalations while maintaining clear visibility on project progress
- Act as the key point of coordination between Marketing and for assigned programmes
- Build strong stakeholder relationships and facilitate effective collaboration across global and regional teams
- Manage expectations, feedback, and approvals while balancing business priorities, team capacity, and delivery timelines
- Drive alignment, accountability, and timely decision-making across stakeholders
- Work with marketing and insights teams to track campaign performance, identify learnings, and support optimisation
- Ensure adherence to ways of working, including project documentation, Asana updates, asset repositories, and governance standards
- Capture and share campaign learnings and best practices across teams and regions
- Identify opportunities to simplify processes, improve efficiency, and strengthen marketing delivery
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 4–7 years of experience in integrated marketing, campaign management, marketing operations, or project management
- Experience managing cross-functional marketing initiatives and multiple stakeholders
- Strong project management, organisational, and stakeholder management skills
- Good understanding of integrated marketing, campaign development, and the marketing funnel
- Ability to translate marketing objectives into actionable execution plans
