About This Role
This Market Manager role is for a strategic marketer with a strong commercial mindset and a passion for turning market insights into growth opportunities. You will lead marketing initiatives that drive business performance, enhance customer engagement, and support long-term profitability. In this highly visible role, you'll partner with leaders across various departments to develop and execute pricing strategies, customer programs, go-to-market initiatives, and portfolio expansion opportunities.
Responsibilities
- Develop and execute marketing strategies aligned with business objectives and market opportunities
- Create and implement pricing strategies that optimize profitability and competitiveness
- Manage and enhance customer-facing programs, including incentive, loyalty, stocking, and growth initiatives
- Collaborate with Product Management, Engineering, and Sales teams to identify new product and portfolio expansion opportunities
- Analyze customer behavior, market trends, and competitive activity to provide actionable business recommendations
- Serve as a key commercial liaison between customers and internal stakeholders across operations, supply chain, sales, and engineering
- Lead cross-functional initiatives to drive strategic alignment and measurable business outcomes
- Develop go-to-market strategies that balance customer needs with operational capabilities
- Establish and monitor KPIs to measure program effectiveness, pricing performance, and product success
- Build compelling business cases and present recommendations, results, and growth opportunities to senior leadership
Requirements
- Bachelor's degree in Business, Marketing, Engineering, or a related field
- 5+ years of experience in marketing, product marketing, commercial strategy, pricing, or related disciplines
- Strong analytical capabilities with the ability to translate data into strategic business decisions
- Experience developing and managing pricing strategies and customer programs
- Excellent communication, presentation, and stakeholder management skills
- Proven ability to influence and collaborate across multiple functions and organizational levels
- Strong project management, organizational, and prioritization skills
Nice to have:
- MBA or advanced business degree
- Experience within warehouse automation, material handling, industrial manufacturing, or related industries
- Background working closely with engineering and technical product teams
- Experience supporting growth initiatives through market analysis, product positioning, and commercial strategy
Benefits