About This Role
Managing a store to drive profitable sales growth and deliver outstanding patient experience is the core of this role. The Market Manager leads the team in a positive and productive environment, modeling exemplary patient care, and developing strong associate and doctor satisfaction and retention.
Responsibilities
- Drive profitable store sales by fostering a patient-focused retail culture
- Attain plan sales goals and achieve comparable store sales growth
- Ensure positive comparable store contribution (year-on-year improvement)
- Manage payroll cost effectively, in accordance with company standards
- Manage gross margin, in accordance with company standards
- Effectively train and develop associates to consistently provide a patient care-focused experience
- Develop a team of administratively skilled associates that provide support on daily operational tasks
- Develop strong professional relationships with doctors
- Ensure appropriate coverage and quality of doctor hours
- Implement initiatives to increase the number of exams and conversion of exams to sales
- Participate in business planning and business updates
- Accountable for the recruitment, training, development, and retention of high performing associates, as measured by:
- Selection of brand-right associates who demonstrate desired patient care behaviors
- Effective and consistent associate onboarding
- Utilization of effective daily practice and role-playing
- Employee satisfaction through two-way communication
- Proactive manpower planning for adequate bench strength
- Ensure positive patient satisfaction, as measured by patient retention and survey responses
- Ensure each store is effectively merchandised and presented according to standards as measured by:
- Execution of planogram
- Execution of visual appearance inside and outside of store (i.e., signage)
- Maintenance of overall standards (i.e., cleanliness, housekeeping)
- Associates exhibit professional presentation (i.e., attire) in accordance with company standards
- Ensure high quality through customer follow-up, accurate measurements, correct pricing, POS entry, and realistic service delivery time quote as measured by:
- Ready when promised
- Remake and return percent as compared to company average
- Calls to customers to follow-up on purchases
- Maximize Managed Vision Care relationships and sales opportunities
- Timely implementation of approved marketing programs
- Execute signage and promotions according to company standards