About This Role
This role involves developing and driving user growth, strategic planning, and the execution of growth campaigns within a fast-paced environment. The Manager will actively research competition and customer data to identify new growth opportunities and expand market share, reporting directly to the Head of Marketing.
Responsibilities
- Report directly to the Head of Marketing, and take an active lead in developing and driving user growth, strategic planning, and execution of growth campaigns
- Actively research and analyze competition and customer data to identify new growth opportunities and expand market share
- Review and analyze the performance of marketing investments for continuous improvement and optimization in ROI measurement
- Lead key stakeholders across internal team, commercial team, logistic team, and regional teams to deliver and maximize efforts and synergy in restaurant marketing
- Bring fresh thinking and propose new marketing ideas/campaigns based on local insights and trends
Requirements
- University degree with at least 3 years of managerial experience in consumer marketing / growth
- eCommerce background preferred
- Strong sense in commercial and data analysis with ability to drive results and ensure completion of tasks in a dynamic and fast-paced environment
- Experience in building targeted user segments using data to personalize campaigns and improve user retention
- Ability to work independently with minimal supervision to drive collaboration and change together with different parties
- Highly organized and detailed-oriented with outstanding sense of accountability and responsibility
- Demonstrated ability to prioritize and manage critical situations
- Passionate and organized team leader with a strong consumer and market-centric mindset and insight
- A good team player who is proactive and reliable; driven to achieve team goals and market penetration
- Excellent communication and interpersonal skills with proficiency in both English and Cantonese
- Good negotiation skills are an added advantage
Benefits
- A dynamic and challenging work environment
- A company committed to developing you personally and professionally
- A great working atmosphere with regular company and team events
- A vibrant and international team committed to diversity and inclusion
- Responsibility from day one in a fast growing and global company
About the Company
foodpanda is part of the Delivery Hero Group, a pioneering local delivery platform operating in around 65 countries worldwide. Headquartered in Berlin, Germany, Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
