Manager, CRO & Digital Experience
VF Corporation
RemoteFull timeMid level$91,000-$113,000Posted today
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VF Corporation
Vans is the original brand rooted in the authentic lifestyle of skateboarding. We are driven by our mission to inspire and empower everyone to live “Off The Wall” – embracing the youthful spirit of freedom, non-conformity, and relentless progression. Yesterday’s “Off The Wall” moment is today’s new normal, and at Vans, we believe in constantly outdoing ourselves. Together with our communities across the globe, our vision is to push culture forward because we believe that the pursuit of progression never ends. We are constantly inspired by the future generation of positive catalysts within our community.
So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people who think and live “Off the Wall,” Vans just may be the place for you.
What will you do?
The Manager, CRO & Digital Experience leads the strategy and execution of conversion rate optimization and digital experience design across the eCommerce journey. This role owns end-to-end experimentation (A/B and multivariate testing), using data, consumer insights, and UX best practices to continuously improve site performance and customer experience.
Reporting directly into the Head of eCommerce for the AMER Region, this role partners closely with Digital Technology, Analytics, UX, Marketing, and Site Merchandising. This leader translates insights into scalable testing roadmaps and high-impact design solutions - driving measurable gains in conversion, engagement, and revenue while elevating the overall digital brand experience. This is a hybrid role, working 3 days/week in our Costa Mesa, CA headquarters.
Let’s break down that day-in-the-life a bit more.
What do you need to succeed?
We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5-7+ years of experience and professional achievements.
The foundation skills you will need in this position are:
Now WE have a question for YOU.
Are you in?
Hiring Range:
$90,720.00 USD - $113,400.00 USD annually
Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you require accommodations during the application process, please contact us at peopleservices@vfc.com. VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.
*Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.
VF Corporation is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish most through a family of iconic outdoor, active and workwear brands including Vans, The North Face, Timberland and Dickies.
Headquarters
Costa Mesa, CA 92626
Open jobs
87
Website
vfc.com