About This Role
This role involves creating engaging and effective product training content for customers, partners, and internal teams. The Instructional Designer translates complex product features into structured learning experiences, working closely with Subject Matter Experts, Product Managers, and the Video Production team to create high-quality training videos.
Responsibilities
- Analyze product features and identify training needs for different learner personas
- Design instructional strategies and learning journeys for product training
- Create detailed video scripts, storyboards, narration notes, and screen flow documents
- Break down complex product workflows into easy-to-understand learning modules
- Define learning objectives and measurable outcomes for each training module
- Collaborate with Product Managers and SMEs to ensure technical accuracy
- Provide creative direction and instructional input to the Video Production team during video creation
- Review video drafts and provide feedback on instructional effectiveness, pacing, visual flow, and learner engagement
- Ensure consistency in branding, terminology, and instructional standards across all learning content
- Develop supporting learning assets such as:
- Quick Reference Guides
- Job Aids
- Assessments
- Knowledge Checks
- Learning Activities
- Continuously improve training content based on learner feedback, product updates, and analytics
Requirements
- Bachelor's or Master's degree from an accredited university
- Strong proficiency in English communication, both written and verbal
- 3
-6+ years of experience designing digital learning or product training content
- Strong understanding of adult learning principles and instructional design methodologies
- Experience working with cross-functional teams including Product, Engineering, QA, and Creative teams
- Excellent written communication and script-writing skills
- Ability to simplify technical concepts into learner-friendly content
- Strong organizational and project management skills
Nice to have:
- Experience with instructional design models such as ADDIE, SAM, or Bloom's Taxonomy
- Familiarity with video-based learning best practices
- Experience creating:
- Storyboards
- Voice-over scripts
- Visual cues for video production
- Screen recording guides
- Understanding of microlearning principles
- Experience designing role-based learning paths
