Industrial Designer

About This Role

This Industrial Designer role leads the creation of next-generation products, blending innovation, user experiences, and iconic aesthetics. You will challenge the status quo, transforming complex information into beautiful, user-focused designs that elevate the brand. The ideal candidate possesses artistic intuition, user empathy, and a passion for disruptive innovation.

Responsibilities

• Drive visionary innovation by staying informed of user behaviors, competitive products, trends, and emerging technologies in the outdoor adventure market to pitch forward-thinking, disruptive product concepts
• Elevate product aesthetics by refining the visual design language (VDL), form vocabulary, and CMF (Color, Material, Finish) strategy to create premium, emotionally resonant products
• Conduct user research and translate ergonomic, behavioral, and cognitive insights into intuitive user experiences, creating designs that solve user frustrations and serve unmet needs
• Partner closely with Engineering, Research & Development (R&D) to ensure design integrity is maintained from initial sketch to mass production
• Build physical and digital mock-ups to quickly validate forms, proportions, and mechanical layouts
• Articulate and defend design decisions to executive leadership and stakeholders through compelling visual storytelling
• Be the expert on emerging technologies and tools to advance and improve Industrial Design efficiencies and execution
• Perform additional responsibilities and tasks as assigned to support organizational and team goals

Requirements

• Bachelor's or Master's degree in Industrial Design, Product Design, or a related field
• 2+ years of professional experience designing commercially successful consumer products, preferably in transportation, powersports, marine, or other related industries
• A diverse portfolio demonstrating a mastery of form, surfacing, proportions, and a highly refined aesthetic sensibility, as well as creativity, problem-solving, and a “fail fast” approach (candidates who apply without a portfolio will not be considered)
• Advanced 3D CAD modeling skills (SolidWorks and Rhino preferred)
• Proficiency in digital rendering and visualization capabilities (KeyShot, Blender, or Unreal Engine)
• Exceptional with Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Mastery of sketching and rendering; analog and digital
• Understanding of diverse manufacturing processes (FRP, sheet metal fabrications, softgoods, and cabinetry) and assembly methods
• Strong analog sketching skills and experience with rapid prototyping (3D printing, soft modeling), with the ability to create fail-fast mock-ups
• Experience leading innovation and brainstorming sessions