About This Role
Leading, coaching, and developing sales teams to achieve business KPIs and drive customer acquisition is the core of this role. The Head of Sales will also manage and strengthen relationships with channel partners and ensure market penetration.
Responsibilities
- Drive achievement of all assigned business KPIs including Prepaid, Postpaid, Home Connectivity, Device, Revenue and Channel Productivity targets
- Develop and execute state-level sales and recovery plans to deliver business outcomes
- Identify growth opportunities and implement initiatives to accelerate customer acquisition and market penetration
- Monitor business performance trends and implement corrective actions where required
- Drive sustainable growth while maintaining a healthy quality-of-sale environment
- Manage and strengthen relationships with distributors, dealers and channel partners
- Improve dealer productivity, channel activation and market coverage
- Identify white space opportunities and lead dealer expansion initiatives
- Ensure consistent execution of commercial programs, campaigns and promotions
- Drive channel compliance and governance standards across all territories
- Lead, coach and develop Account Managers and field sales teams
- Establish a high-performance culture focused on accountability, execution and ownership
- Conduct regular business reviews, coaching sessions and performance interventions
- Build succession pipelines and develop talent within the sales organisation
- Foster cross-functional collaboration to achieve regional and company objectives
- Maintain strong market presence through regular dealer engagement and field visits
- Assess competitive activities and develop market response strategies
- Drive customer acquisition initiatives and improve conversion effectiveness
- Ensure effective deployment of sales resources across territories
- Support execution of strategic projects and commercial initiatives
- Ensure compliance with company policies, channel governance and regulatory requirements
- Maintain accuracy and integrity of business reporting and sales data
- Drive disciplined execution of sales operating rhythms, reviews and action tracking
- Escalate business risks proactively and recommend mitigation plans
- Work closely with Regional Leadership, Commercial, Marketing and HQ stakeholders to support business priorities
Requirements
- Minimum 8-10 years of sales, distribution or channel management experience
- Minimum 3-5 years in a people leadership role
- Telecommunications, FMCG, Consumer Electronics or Distribution industry experience preferred
