About This Role
This role is for a Growth Manager who will be responsible for the qualified sales pipeline, turning attention into sales-ready conversations. It is a dedicated function, distinct from marketing and traditional SDR roles, focused on building a scalable and measurable system for generating targeted leads. The position reports directly to the founders and works closely with both the Marketing and Sales teams.
Responsibilities
- Build and grow the qualified pipeline flowing to Sales, owning both volume and velocity
- Design and run outbound and ABM motions that produce targeted, qualified conversations
- Turn events into pipeline: meetings and opportunities, not just logos on a banner
- Convert the audience Marketing builds into sales-ready conversations through lifecycle and nurture, in close alignment with Sales
- Define segmentation and account strategy: who we approach, with what message, at what moment
- Set up a full measurement and reporting system so every motion is traceable, evaluable and repeatable (cost per opportunity, conversion per step, cycle time)
- Continuously experiment, kill what does not work quickly, and scale what does
- Once the Belgian approach is scalable, translate it to the Dutch market, including localization
Requirements
- 3 to 7 years of experience in a growth, demand generation or pipeline-driven role, preferably in B2B SaaS
- Demonstrable, hands-on experience building pipeline through outbound and/or ABM, not just running campaigns
- Work in a structured way and know your numbers; make decisions based on data and results, not gut feeling
- Experience setting up or managing measurement and reporting structures (funnel metrics, conversion, pipeline attribution)
- A genuine hands-on mentality in an early-stage startup: build it yourself, do not just manage
- A structured thinker who can translate ambition into concrete, executable plans
- Professional proficiency in Dutch and English
- Experience using events as a pipeline channel
- Experience in a B2B or fintech environment
- Previous involvement in an international market expansion or scale-up journey
- Experience managing an SDR or junior profile
Benefits
- Direct collaboration with the founders and a central, dedicated role in the company's growth strategy
- A professional and collegial working environment within a fast-growing B2B SaaS company
- Health insurance
- Meal vouchers
- Cashfeed merchandise
- Team activities and events
About the Company
Cashfeed is a B2B SaaS platform that uses AI to automate the entire invoice process, from pulling invoices to automatic bookkeeping. More than 500 finance teams rely on Cashfeed, having processed over 3.5 million invoices and saving an average of 1 to 1.5 FTE per month.
