About This Role
This execution-focused Growth Manager role is for a professional who knows how to take a digital product from low or zero users to a growing, engaged user base. You will be responsible for building and executing growth strategies for mobile apps, games, SaaS products, and other digital products.
Responsibilities
- Develop and execute user acquisition and growth strategies for digital products
- Identify target audiences, user segments, and the best channels to reach them
- Plan and run campaigns across relevant paid and organic growth channels
- Experiment with different acquisition strategies, messaging, creatives, and landing pages
- Analyse user behaviour, conversion, engagement, retention, and acquisition data
- Identify growth bottlenecks and continuously test ways to improve performance
- Work closely with product, design, and development teams to support product growth
- Build and improve acquisition funnels from awareness through activation and retention
- Track key growth metrics and make decisions based on data rather than assumptions
- Take ownership of growth targets and demonstrate measurable results
Requirements
- 3+ years of hands-on experience in growth, user acquisition, digital marketing, product growth, or a similar role
- Proven experience growing real digital products, preferably mobile apps, games, SaaS, or consumer platforms
- Strong understanding of user acquisition, conversion, engagement, retention, and growth funnels
- Experience with both paid and organic growth strategies
- Ability to independently research audiences, develop campaigns, execute experiments, and analyse results
- Strong analytical and problem-solving skills
- Comfortable working with analytics and performance data to make growth decisions
- Ability to work closely with product and technical teams
- Strong ownership mindset with a focus on measurable outcomes
Benefits
- Opportunity to work on multiple digital products across mobile, gaming, SaaS, and emerging technologies
- Direct ownership of growth initiatives and measurable outcomes
- A highly hands-on environment where experimentation and execution are encouraged
- Close collaboration with product, design, and engineering teams
- Opportunity to build and scale products from early stages
Important Details
Case Studies Required
- Candidates must showcase real products they have previously worked on
- During the hiring process, you will be expected to present 2–3 relevant growth case studies covering: