This full-time coaching role involves delivering scientifically designed Orangetheory Fitness workouts within AFG HoldCo studios, creating a high-energy, motivating, and results-driven member experience. The Coach effectively engages multiple members in a group fitness setting, representing the Orangetheory Fitness brand by fostering meaningful member relationships and supporting retention and engagement. This position partners with the studio team to contribute to sales and retention goals, maintain a welcoming environment, and ensure a seamless member experience.
Responsibilities
Deliver an engaging, high-energy group workout experience for all members each class session
Provide a welcoming, inclusive, and motivating experience for all members, prospective members, and guests, ensuring every interaction reflects brand standards
Accurately complete and maintain all required member documentation and records using company systems and tools
Participate in scheduled team meetings, trainings, and ongoing professional development opportunities
Conduct studio tours, clearly communicate membership options, and confidently respond to questions regarding programs and services
Partner with studio team members to create a seamless, positive experience for prospective and current members
Support achievement of individual and team sales goals through outreach, follow-ups, and lead generation activities that drive membership growth
Build relationships within the local community to increase brand awareness and generate new business opportunities
Support marketing initiatives, including social media engagement and participation in community events and studio activations
Maintain a clean, organized, and well-presented studio environment in alignment with company standards
Communicate effectively with members and prospects across multiple channels, including in-person, phone, email, and text
Accurately process sales transactions, including cash and credit card payments, with integrity, accuracy, and attention to detail
Respond promptly and professionally to member inquiries, feedback, and concerns, escalating issues when appropriate
Understand and commit to exceptional customer service and the core values at AFG HoldCo
Requirements
High school diploma or equivalent required; Bachelor’s degree preferred
Minimum of 1 year of group fitness training or personal training experience required
Current Orangetheory Fitness approved fitness certification required (e.g., NASM, ACE, ACSM, NSCA, or equivalent)
Strong communication and interpersonal skills with the ability to engage and motivate diverse members
Proficient with Microsoft Office Suite and graphic design tools like Canva
Millions of jobs, with real people getting hired every day
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1,000,000+
Tailored applications submitted
Maintains professionalism and a positive service attitude at all times
Demonstrates integrity and strong values through consistent action
Strong cross-functional collaboration and communication skills
Proactive, reliable, and consistent
Ability to problem solve and work under pressure
Excellent organizational, attention to detail, and time management skills
Sharp listening skills and critical thinker
Excellent research skills
Results orientated and self-motivated
Ability to build relationships and provide exceptional service attitude
Excellent people skills
Ability to manage unexpected challenges with a calm and professional demeanor
Results driven and possess exceptional problem-solving skills
Nice to have:
Prior experience in customer service, sales, hospitality, or a related client-facing role preferred (0–1 year)
Important Details
Schedule: Flexible, including weekends and holidays
Travel: No travel is anticipated unless deemed necessary for trainings or other company needs
About the Company
AFG HoldCo operates Orangetheory Fitness studios and is committed to fostering a diverse, equitable, and inclusive workplace where all employees feel valued, respected, and a true sense of belonging. They believe that bringing together individuals with different backgrounds, perspectives, and experiences strengthens their teams and drives better outcomes for employees, members, and communities.
