Leading the day-to-day operations of a senior living community, this role is responsible for associate relations, resident and family engagement, financial performance, and regulatory compliance. The Executive Director creates and executes the business plan, develops the team, and drives sales results to establish the community as a preferred senior living option in the market.
Responsibilities
Lead the day-to-day operations of a larger community of 60-65 units and two product lines or 65-175 units with up to two product lines
Be responsible for the community’s associate relations, resident and resident family engagement and connection, financial performance, and regulatory compliance
Create and execute the business plan and develop the team to become a preferred senior living community in the market, while growing revenue and profitability in partnership with the district team
Work with sales to drive sales results
Create an inclusive community culture that provides high quality resident experiences and care and engages residents, families, and associates
Be responsible for all operations within the community, interacting with staff and residents, prospects, or their family members or representatives, as necessary
Develop and implement business plan to become a preferred senior living community in the local market
Create, analyze, and execute annual operating and capital budgets; manage community performance against goals; set plans to improve or maintain performance to Company service and financial standards
Build and maintain strong working relationships with management team and encourage teamwork and collaboration; cultivate an inclusive community culture
Empower department leaders to supervise, direct, and motivate staff and to proactively recognize and solve issues
Hold department leaders accountable for department performance
Provide assistance to leaders and staff as needed
Ensure community maintains appropriate staffing levels to meet the needs of residents and in accordance with applicable legal requirements
Support department leaders to attract, develop, engage, and retain associates in accordance with Company policies
Be responsible for recruiting and hiring high quality and engaged associates and ensuring they are appropriately trained and developed to meet the needs of residents
Review promotions, development plans, disciplinary actions, and termination decisions ensuring consistency in the selection and retention of quality associates
Analyze trends and implement strategies to reduce turnover and increase retention
Build high degree of resident satisfaction and retention
Be responsible for maintaining positive resident relations and be accessible and approachable to residents and their families
Millions of jobs, with real people getting hired every day
200,000+
New jobs added daily
7,000,000+
Verified job listings
1,000,000+
Tailored applications submitted
Be proactive in solving resident problems and resolving issues
Lead effort to leverage satisfied residents and families to grow community occupancy; execute renewal program with existing residents
Partner with Resident Council as necessary
Administer resident satisfaction and other surveys and work with department leaders and district team to create plan to address opportunities for improvement in resident satisfaction, experience, and engagement
For assisted living or memory care communities, ensure collaborative relationship with community clinical leader to ensure community’s care and services are appropriate to meet the needs of residents
Oversee resident services including the admission process, healthcare management, and maintenance of resident documentation to ensure high quality services and compliance with Company policy and applicable legal requirements
Empower department leaders to demonstrate the same for their area
Ensure service plan reviews are conducted, consistent with applicable legal requirements, with appropriate clinical care team members and resident families to maintain the personal dignity of residents
Demonstrate a high degree of financial acumen as it relates to community operations
Analyze, develop, and execute annual operating and capital budgets; work to meet or exceed budgeted revenue, profitability, and occupancy goals
Proactively create plans to overcome unanticipated expenses or revenue shortfalls
Continually explore means of revenue enhancement and expense reduction, while meeting the needs of residents and adhering to Company policies and applicable regulations
Drive sales and marketing efforts in collaboration with the community sales leader to meet or exceed occupancy or revenue targets by developing new business, generating leads, and building strategic relationships
Engage with prospects who tour the community
Identify trends and work with sales leader to implement approved sales and marketing activities and strategies to maximize revenue (RevPAR)
Identify and build positive relationships with local influencers and professionals to raise community profile
Become active in social and civic affairs of the local community that align with the Company’s mission
Represent the community and the Company to governmental agencies (as appropriate), professional organizations, community groups, and other appropriate public agencies and groups
Ensure buildings, grounds, and property are up to Company standards through the oversight of preventative maintenance systems and programs and frequent inspections that meet Company standards of excellence
Enforce current Company policies and procedures
Maintain applicable licenses in accordance with Company, Federal, State, and local requirements
Perform all duties as assigned by their supervisor
Requirements
Bachelor’s Degree required
Minimum of three years related in operational leadership experience required
Valid administrator license in states where required
Valid driver’s license and access to a private vehicle for business use
Strong analytic skills and an in-depth understanding of the organization and the business in order to handle arising problems and issues
Leadership ability to be responsible for the overall direction, coordination, and evaluation of resident care, marketing, food service, housekeeping, and maintenance units
Supervisory responsibilities, including managing department leaders, in accordance with the Company’s policies and applicable laws
Advanced knowledge of the organization, industry, and a functional discipline
Extensive understanding of technical areas gained through experience and used to complete and/or oversee assignments
Excellent written and oral communications skills
Ability to prioritize and effectively manage multiple tasks
Ability to delegate assignments to the appropriate individuals based on their skills, roles, and interests
Success in driving results
Successfully demonstrate good judgment, strong problem solving, and decision making skills
Ability to lift: up to 50 pounds
Requires interaction with co-workers, residents or vendors
Occasional weekend, evening or night work if needed to ensure shift coverage
On-Call on an as needed basis
Possible exposure to communicable diseases and infections
Potential injury from transferring, repositioning, or lifting residents
Exposure to latex
Possible exposure to blood-borne pathogens
Possible exposure to various drugs, chemical, infectious, or biological hazards
Occasionally requires travel
Drives self (Tier 2)
Nice to have:
Familiarity with Microsoft software
Benefits
Eligibility for equity grants under our long-term incentive plan that vest over time
Medical, Dental, Vision insurance
401(k)
Associate assistance program
Employee discounts
Referral program
Early access to earned wages for hourly associates (outside of CA)
Optional voluntary benefits including ID theft protection and pet insurance
Paid Time Off
Paid holidays
Company provided life insurance
Adoption benefit
Disability (short and long term)
Flexible Spending Accounts
Health Savings Account
Optional life and dependent life insurance
Optional voluntary benefits including accident, critical illness and hospital indemnity Insurance, and legal plan
Tuition reimbursement
Annual bonus incentive and sales referral bonuses for full-time associates
Advance fees for naturalization (Form N-400) application costs, up to $725, less applicable taxes and withholding, for qualified associates who have been with us for at least a year
Important Details
Application deadline: within 30 days of the date of the posting
About the Company
Brookdale is recognized by Newsweek in 2024 and 2025 as one of America's Greatest Workplaces for Diversity. It is a nationwide company with 589 communities as of November 30, 2025, and is an industry leader in clinical care.
Brookdale is a Tennessee-based healthcare firm that provides services such as assisted living, memory care, nursing and retirement care for patients..
