Director, Sports & Entertainment

About This Role

This director role in Sports & Entertainment involves leading integrated communications programs for a diverse portfolio of clients. It suits a communications leader who combines strategic thinking with flawless execution, with a passion for sports, entertainment, and culture. You will lead client relationships, mentor high-performing teams, oversee integrated campaigns, and help shape the growth of the practice.

Responsibilities

• Serve as a trusted advisor to clients, providing strategic counsel and leading day-to-day communications programs that align with business objectives and brand priorities
• Lead the development and execution of integrated sports and entertainment campaigns, talent partnerships, and cultural activations that create meaningful audience engagement and measurable business impact
• Develop earned media strategies, oversee media outreach, and cultivate relationships with journalists, talent representatives, influencers, and industry partners to maximize campaign visibility and impact
• Oversee multiple client programs simultaneously, managing timelines, budgets, deliverables, and cross-functional collaboration to ensure exceptional client service and operational excellence
• Monitor trends across sports, entertainment, media, and culture to identify emerging opportunities, inform client strategies, and bring fresh, innovative ideas to every engagement
• Lead, mentor, and develop junior team members while fostering a collaborative environment where people can learn, grow, and do their best work
• Support new business opportunities, contribute to agency thought leadership, and help strengthen Zeno's Sports & Entertainment capabilities through innovation, collaboration, and knowledge sharing

Requirements

• 6+ years of experience in public relations, communications, or integrated marketing, including significant agency experience supporting Sports & Entertainment, consumer or brand communications
• Experience leading integrated communications campaigns that include earned media, talent partnerships, cultural activations, and brand storytelling
• Proven success providing strategic counsel and managing day-to-day client relationships across multiple accounts
• Strong understanding of the sports, entertainment, and cultural landscape, with the ability to identify trends and translate them into impactful communications opportunities
• Established relationships with media, talent representatives, influencers, and industry partners
• Excellent writing, presentation, and storytelling skills, with experience developing executive-ready communications materials and strategic recommendations
• Experience managing integrated teams, mentoring junior colleagues, and fostering a collaborative, high-performing culture
• Strong project management and financial management skills, including experience overseeing budgets, scopes, and multiple concurrent workstreams